Along with being a successful practitioner, it is important to know who is really the person or organization making the final decision. The Columbian Journalism Review, lists the major holding organizations and the organizations they own. Check it out
We all know that in order for many organizations to succeed, they need some kind of public relations function. With new tools and ideas floating around and increased scrutiny on the public relations industry, its crucial that we can display our thoughts about what public relations can do. For example, one of the most discussed debates is how and why […]
PRSSA provides many opportunities for members to travel around the United States to meet other members and build a network. With the season of Regional Activities upon us, many Chapters have sent invitations, launched facebook group and event sites and more. Another opportunity, and the second yearly PRSSA national event, is the PRSSA 2008 National Assembly. This national gathering, though […]
I am sure all of you have heard the same thing: it is crucial to learn how to operate in a crisis, but hopefully never have to practice it. Unfortunately for the people at Merck & Co. and Schering-Plough Corp., they were put into the position to practice what they know. Earlier this month, information came out that their cholesterol […]
True, the public relations industry is one of the fastest growing services in the United States. It is also true that very quickly; the United States has turned into a service-oriented economy. So if everything looks so bright on our side of the fence, what do we have to worry about? It is quite interesting to learn how economics has […]
We are members of the Public Relations Student Society of America. Not only do we value a sense of camaraderie amongst each other, but we also believe in scholarship in the industry. And our end goal: to advance the profession and be successful practitioners. But in order for that to happen, we need more knowledge than what we gain in […]
IHey PRSSA! Here we are about to start 2008. Seniors are gearing up to start the job search, making plans for graduation are underway, while others may have already graduated and entered the industry- and congrats and good luck to those that did. For all PRSSA members, we should take the time to reflect on what we accomplished in 2007 […]
Good luck with your finals PRSSA! Need a break? Take a look at the PRWeek US 40 under 40 that was released earlier this month. Also, check out the PRSA web site for the latest happenings of our parent Society. Have a good break!
Though it could be considered as one of the oldest practices in the world, the term public relations has lived a relatively short life on the planet. Many have enjoyed using the phrase, and many more confuse the phrase with publicity, advertising, marketing and more. But it is truly going away? As the lines between advertising, marketing and public relations […]
On October 29th, Chris Anderson, the editor in chief of Wired magazine wrote a rather spirited post about some public relations practitioners and calling them “lazy flacks” due to all the emails he had been receiving. What did he do in response? He posted close to 300 email addresses (many from Edelman, 5W Public Relations and other well-known agencies) and […]
