Powerful Potential: Chapter Officer Sessions

Powerful Potential: Chapter Officer Sessions

The power of potential and passion radiate throughout Salon BC as students fill the space to the brim, eager to learn and connect. Alisa Agozzino, PRSSA National Faculty Adviser, and Ryan Will, vice president of events and fundraising, greet the Chapter presidents, vice presidents and firm directors as they walk into the room. To kick off this year’s National Assembly […]

National Assembly Day-of Competition: No Expectations Leading to High Reward

National Assembly Day-of Competition: No Expectations Leading to High Reward

When I first received the email about the Day-of Competition for National Assembly, I had no idea what I would be doing or whether I even had the skills to participate, but I figured, “Hey, why not?” For the Day-of Competition, we were placed into groups of four to five students from various PRSSA Chapters throughout the country and given […]

PRSA Updates Students on State of Society at PRSSA National Assembly

PRSA Updates Students on State of Society at PRSSA National Assembly

Session: Closing ceremony Presenter: Debra Peterson, PRSA chair, and vice president of corporate communications at CenturyLink Recap: During the closing ceremony of PRSSA’s National Assembly in Portland, Oregon, on April 7, 2019, Debra Peterson, PRSA chair, gave a thorough speech updating attendees on initiatives of the professional Society. She began by highlighting how excited the PRSA Board of Directors was to attend […]

PRSSA National Assembly, the Benefits of PRSSA National Conference With Intimacy

PRSSA National Assembly, the Benefits of PRSSA National Conference With Intimacy

As I prepared for the PRSSA 2019 National Assembly, I had a decent idea of what to expect at a national event. I had attended the PRSSA 2018 National Conference in Austin, Texas, this past October. After shaking the initial feeling of being a deer in headlights by seeing almost 1,000 fellow members in attendance, I had an amazing time. […]

Trisch Smith Keynote [National Assembly 2019 Recap]

Trisch Smith Keynote [National Assembly 2019 Recap]

Session: Friday Keynote Speaker Presenter: Trisch Smith, Global Chief Diversity and Inclusion Officer, Edelman Recap: No matter where you look, diversity and inclusion is a topic of discussion in today’s society. From the MeToo movement to the #AerieReal campaign, the world is starting to follow a change of action that no longer represents the minority but the rising majority. Trisch Smith shared […]

An Informed Voter Is an Invested Voter: What You Should Know for the PRSSA 2019 National Assembly

An Informed Voter Is an Invested Voter: What You Should Know for the PRSSA 2019 National Assembly

The annual PRSSA National Assembly is set to take place April 4–7 in Portland, Oregon. In preparation for the event, it is crucial that all Chapter delegates review the 2019 Situation Analysis and the delegate packet in its entirety. Below are three pieces of information that all delegates should be familiar with. Preparation Session If this is your first National Assembly, […]

The Importance of Being Yourself in Corporate Communication [National Assembly Recap]

Session: Farewell Meeting and Keynote Address Presenters: Emma Finkbeiner, PRSSA 2016–2017 National President; Ty Rogers, Director of Corporate Communications, Amazon Recap: Delegates and non-delegates of PRSSA waited all weekend to hear from Ty Rogers, director of corporate communications at Amazon. Students wanted to know Rogers’ path, why he went the corporate route within public relations and how he got to […]

State of the Society Address [National Assembly Recap]

Session: State of the Society Address Presenter: Emma Finkbeiner, PRSSA 2016–2017 National President; Joe Truncale, CEO, PRSA Recap: PRSSA is striving to grow, which is why our goals are the key to success in every Chapter. PRSSA’s new goals include reputation, thoughtful leadership and service. While you might think these goals are just phrases, they lead to significant numbers, successful […]