Intern Talk: Entertainment Industry (Part One)

Intern Talk: Entertainment Industry (Part One)

The entertainment industry is often one of the most sought-after for students and young professionals, motivated to be on the screen or behind the scenes. North America holds many of the largest media and entertainment markets, including sectors such as film, television, music and live events. But as a public relations student, where do you fit in? I reached out […]

The Importance of Diversifying Your Internship Portfolio

The Importance of Diversifying Your Internship Portfolio

There is a phrase in the collegiate world that claims, “The best way to learn is to do.” I couldn’t agree more.  Completing internships is one of the best ways to develop skills in any field, especially public relations. Working with real clients and deadlines provides students with the best possible, real-world experience in addition to college courses. Because the […]

Juggling Expectations and Reality in an Internship

Juggling Expectations and Reality in an Internship

What do you expect going into an internship? Internships are a big deal. Before you dive right into one, it’s important to acknowledge what you’re expecting. What I expected. Even with knowing each internship works differently, I thought I would have the stereotypical internship experience and would be making coffee, fetching snacks, grabbing lunch, running all sorts of errands. Even […]

Changing Your Outlook on Unfortunate Circumstances: The Importance of Flexibility in the Workplace

Changing Your Outlook on Unfortunate Circumstances: The Importance of Flexibility in the Workplace

Flexibility is arguably one of the most important qualities that a public relations professional can have. A PR professional must be responsive to changes in the news while generating content that captures these ever-changing stories. A professional must also be flexible in regard to changes in the workplace. I have recently come to appreciate the trait of flexibility after my […]