Mastering the Art of Pitching – Tips From a Media Relations Expert 

Mastering the Art of Pitching – Tips From a Media Relations Expert 

As we delve into the world of PR, we inevitably get introduced to media relations. As interns, we’re often asked to create media lists and prepare press materials. Later we do pitches and outreach to journalists or reporters. Media relations is an indispensable part of PR and while to some this might come naturally, pitching is a skill. Developing relationships […]

District Conference Preview: Zooming + Booming: How To Fast Track Your Career (University of Nebraska at Omaha 2024)

District Conference Preview: Zooming + Booming: How To Fast Track Your Career (University of Nebraska at Omaha 2024)

Gen Z is reaching the finish line of their education and the start of their careers. Just like a good NASCAR race, the competition in the professional world is fierce. With the right pit crew of support and a toolbox of tips, Gen Z can zoom into their careers at lightning speed. That’s why the University of Nebraska at Omaha […]

Connecting for Success: How Networking Fuels UVU PRSSA’s Chapter Development

Connecting for Success: How Networking Fuels UVU PRSSA’s Chapter Development

Throughout my education in public relations, I’ve been reminded of how important it is to make connections with the peers and professionals around me. Networking has proven to be one of the most useful tools that has helped the Utah Valley University (UVU) Chapter grow. Learning to utilize networking to your advantage can be an excellent way to improve Chapter […]

Growing through challenges: Sagrado PRSSA’s first-time in the Latin American Challenge

Growing through challenges: Sagrado PRSSA’s first-time in the Latin American Challenge

As a recently established Chapter, there is one thing that is clear: growth is not linear, and it comes with many challenges. Nevertheless, although it’s not a straightforward process, it doesn’t mean it’s unachievable. The PRSSA Sagrado Chapter is a clear embodiment of this notion. The PRSSA Sagrado Chapter was established in 2019, which made it the first one in […]

The Power of Collaboration: Mizzou and UMSL PRSSA Chapters Join Forces

The Power of Collaboration: Mizzou and UMSL PRSSA Chapters Join Forces

PRSSA emphasizes the importance of enhancing your education, broadening your network and launching your career. After becoming nationally affiliated in the fall of 2022, the University of Missouri executive board placed high priority on these three pillars.  In an effort to support this, the Chapter collaborated with PRSSA students at the University of Missouri – St. Louis to visit several […]

Setting the Standard: Nebraska Volleyball 2023’s PR Triumph

Setting the Standard: Nebraska Volleyball 2023’s PR Triumph

The Nebraska Volleyball team of 2023 not only dominated the court but also left an indelible mark in the realm of public relations. Let’s dissect the various elements that contributed to the team’s stellar PR success. On-Court Excellence The foundation of Nebraska Volleyball’s PR triumph lies in their exceptional on-court performance. The team’s strategic plays, impeccable teamwork and relentless pursuit […]

District Conference Preview: PR Advanced: See Through Boundaries and Unlock Potential (Boston University 2024)

District Conference Preview: PR Advanced: See Through Boundaries and Unlock Potential (Boston University 2024)

Titled “See Through Boundaries and Unlock Potential,” the 2024 PR Advanced Northeast District Conference on Feb. 24, 2024, aims to prepare young professionals with the tools and mindsets needed to stay at the top of emerging industry trends and thrive in the new age of communication. In an age defined by rapid technological advancements and shifting societal dynamics, our profession […]

Embracing Collaboration: Launching the First-Ever Chapter Development Month

Embracing Collaboration: Launching the First-Ever Chapter Development Month

It all began with two simple yet powerful words: grow and together. These words didn’t just randomly pop into my mind; they came as a wave of inspiration that I caught just before ICON. These words became a mantra for me, a guiding light toward something greater than me. When Sankalp Sharma, our esteemed National President, shared the 2023-2024 goal […]