Turning Uncertainty into Opportunity: How a Spark of Curiosity Ignited the Revival of Baruch’s PRSSA Chapter

Turning Uncertainty into Opportunity: How a Spark of Curiosity Ignited the Revival of Baruch’s PRSSA Chapter

In the beginning of 2024, I stood at a crossroads, contemplating the bridge between my studies in Corporate Communications and Marketing and their practical impact. It was a period filled with questions rather than answers, leading me to seek insights beyond the textbooks. Conversations with my professors revealed a previously unrecognized opportunity—the revival of the PRSSA Chapter at Baruch. This […]

Expanding Chapter Horizons with District Conferences

Expanding Chapter Horizons with District Conferences

When you hear PRSSA, what is your first thought? Is it a communications organization on your campus or an international society of students who want to learn and grow together? During my freshman year, I thought PRSSA was a small club, but now I know it is so much more. The thing that changed my perspective? District Conferences. District Conferences […]

Uncovering Isolation: Simple Ways for PRSSA Chapters to Support BIPOC Members’ Mental Health

Uncovering Isolation: Simple Ways for PRSSA Chapters to Support BIPOC Members’ Mental Health

Written for BIPOC Mental Health Month The rise of mentorship programs, employee resource groups, productive discourse, and research devoted to public relations professionals who identify as black, indigenous, and other people of color (BIPOC) indicates that the PR industry is steadily becoming more inclusive. However, as we continue to create resources for BIPOC working professionals, we must not overlook their […]

Rising from the Ashes: How Western Washington University’s PRSSA Chapter Was Revived in 3 Months

Rising from the Ashes: How Western Washington University’s PRSSA Chapter Was Revived in 3 Months

Winter break of my sophomore year marked a pivotal moment in my college journey. Nestled on the couch with my laptop, I stumbled upon the Public Relations Student Society of America (PRSSA) website. A wave of excitement surged through me. “How am I just now discovering this?​”​​ I thought. The Society’s name sounded vaguely familiar, sparking memories of Western Washington […]

Changing the Mental Health Conversation One PR Campaign At A Time

Changing the Mental Health Conversation One PR Campaign At A Time

Written for BIPOC Mental Health Month The rise of mental health importance over recent years brings forth significant conversations about how individuals understand it, live with it, and support others in their communities. Even with a significant rise in popularity, however, the topic of mental health remains filled with misconceptions, resistance and cultural taboos- most prevalent in communities of color. […]

The Comeback Chapter: How Engagement and Strategy Revitalized Appalachian State University’s PRSSA Chapter

The Comeback Chapter: How Engagement and Strategy Revitalized Appalachian State University’s PRSSA Chapter

Our PRSSA Chapter at Appalachian State University has experienced remarkable growth after nearly falling apart two years ago. By focusing on key strategies and engaging activities, we were able to revive the Chapter while doubling our membership. As the president, one of the first steps in our Chapter’s turnaround was creating a sense of community. We rescheduled our meetings from […]

TU Invitational Conference Recap: Authenticity and Accountability Wins Votes 

TU Invitational Conference Recap: Authenticity and Accountability Wins Votes 

Among the highest and most powerful individuals in the government, there is someone in the background curating their image. They may not always be recognized but deserve the same amount of credit as the elected official.   Temple University’s Public Relations Student Society of America hosted its TU Invitational Conference on Saturday, April 6, 2024. This year’s theme was “PRoltics,” focusing […]

District Conference Recap: PR Advanced Through the Eyes of a First-Year PR Major in a New PRSSA Chapter

District Conference Recap: PR Advanced Through the Eyes of a First-Year PR Major in a New PRSSA Chapter

One of the most important ideas to keep in mind throughout any personal, academic or professional journey is that there are always hidden learning opportunities. I recently attended a conference that hardened this idea and provided me with a combination of expected and unexpected new knowledge.  On Feb. 24, Boston University hosted the 2024 PRSSA Northeast District Conference, PR Advanced, […]

Connecting for Success: How Networking Fuels UVU PRSSA’s Chapter Development

Connecting for Success: How Networking Fuels UVU PRSSA’s Chapter Development

Throughout my education in public relations, I’ve been reminded of how important it is to make connections with the peers and professionals around me. Networking has proven to be one of the most useful tools that has helped the Utah Valley University (UVU) Chapter grow. Learning to utilize networking to your advantage can be an excellent way to improve Chapter […]