When I was offered a position as a full-time lecturer at California State University, Fullerton, six years ago, I was notified that the PRSSA executive board had already elected me to serve as their Faculty Adviser. Though I did not know any of the board members, I had been recommended by the outgoing adviser, a mentor and former professor of […]
Picture this: you’ve registered to attend your first PRSSA ICON and already decided which business professional outfit you’re going to wear. Now all that’s left to do is to learn as much as you can from your peers, guest speakers, and future colleagues. You get to Texas, and you’re ready to learn, but then you realize you forgot a notepad. […]
This year, the PRSA and PRSSA Conference — ICON 2021 — will be presented as a joint, virtual event. Beginning October 4, Conference will offer professionals and students a wealth of compelling, general sessions; timely keynote speakers; on-point breakout sessions; enjoyable networking opportunities; and much more. While we’re all disappointed by the Conference’s shift to fully virtual, the value of […]
This post is part of PRSSA’s ongoing ICON 2020 coverage. Be sure to check out our student recaps on Progressions as well as other coverage on PRSay, the official blog of PRSA. ICON 2020 featured four days full of breakout sessions covering various areas of the communications industry. PRSSA student attendees were able to attend all the PRSA breakout sessions […]
When I graduated from the University of South Carolina in December of 2019, the last thing I wanted to do was study for an exam. I felt eager to jump into my career and wipe my hands of the academic demands of college life. College is hard, and I was finished. It wasn’t until I met with UofSC’s PRSSA Faculty […]
So, at this point, we all know (or hopefully should know) that there is a diversity problem in public relations senior leadership. Not only does this impact brands reaching target audiences, but it hinders the development of aspiring leaders and the future success of the industry. When there is no representation, it makes it harder to find resources and mentors […]
Session: Closing ceremony Presenter: Debra Peterson, PRSA chair, and vice president of corporate communications at CenturyLink Recap: During the closing ceremony of PRSSA’s National Assembly in Portland, Oregon, on April 7, 2019, Debra Peterson, PRSA chair, gave a thorough speech updating attendees on initiatives of the professional Society. She began by highlighting how excited the PRSA Board of Directors was to attend […]
In the fall of 2017, I was a first-time sophomore on my Chapter’s executive board. Our Chapter had decided to go to the annual PRSSA National Conference and I couldn’t be more excited to attend. I paid a fee, packed my bags and hoped in a van with seven other Chapter members to take the endless drive from West Virginia […]
This piece is part of the new series, New Pro? No Problem: The PRSA New Professionals Guide to Success. Graduation is around the corner and the job search is on! But what happens after you secure your first gig? It is important to stay involved in professional organizations like PRSA even after graduation for continued professional development and networking. Here […]
This piece is part of the new series, New Pro? No Problem: The PRSA New Professional Guide to Success. You’ve been studying long and hard and you’ve finally made it to your last year of college. You’re on the cusp of the next chapter of your young life when it hits you: Senioritis. Symptoms include exhaustion, coffee dependency and procrastination. Don’t […]
