Uncovering Isolation: Simple Ways for PRSSA Chapters to Support BIPOC Members’ Mental Health

Uncovering Isolation: Simple Ways for PRSSA Chapters to Support BIPOC Members’ Mental Health

Written for BIPOC Mental Health Month The rise of mentorship programs, employee resource groups, productive discourse, and research devoted to public relations professionals who identify as black, indigenous, and other people of color (BIPOC) indicates that the PR industry is steadily becoming more inclusive. However, as we continue to create resources for BIPOC working professionals, we must not overlook their […]

Strength in Uniqueness: Navigating Anxiety as a BIPOC PRSSA Member

Strength in Uniqueness: Navigating Anxiety as a BIPOC PRSSA Member

Written for BIPOC Mental Health Month Before I started my journey as a PRSSA member, I started my public relations studies at the University of Minnesota carrying preexisting anxiety of being the only Black person in the room. I had conditioned myself to conceal my anxiety by exuding confidence, even though internally, I didn’t feel comfortable. For the first two […]

Becoming a Supportive Ally for the LGBTQIA+ Community in Today’s World 

Becoming a Supportive Ally for the LGBTQIA+ Community in Today’s World 

It is important for every individual to feel empowered in a community. Being an ally is essential in fostering an inclusive environment for everyone, including the LGBTQIA+ community. But the real question is: how do we become good allies in this society?  Being a good ally is an ongoing process that requires continuous learning, self-reflection, and action. These are a […]

My Journey with FINN Partners: Embracing Diversity and Gaining Invaluable Insights

My Journey with FINN Partners: Embracing Diversity and Gaining Invaluable Insights

The FINN Partners Program for PR and Diversity focuses on educating and training both new and existing employees on the significance of diversity and inclusion while providing guidance on how to effectively implement these principles in their work. The program aims to actively engage with the broader PR industry by sharing best practices, stories, and thought leadership, inspiring others to […]

The PRSSA and FINN Partners Program Experience: Brainstorming Session

The PRSSA and FINN Partners Program Experience: Brainstorming Session

In March, PRSSA and FINN Partners hosted “Partners for Diversity: A PR & Marketing Career Preview.” Around 60 PRSSA members from all over the globe were a part of the program.  Participating in “Partners for Diversity” was a fantastic experience. I was able to learn more about the inner workings of a global communications agency, connect with peers and professionals, […]

<strong>The Spirit of Delta </strong>

The Spirit of Delta 

Delta Air Lines’ COVID-19 vaccination campaign, “Protected together. Connected together” exceeded its objective by 20%. The campaign gave a glimpse into airline crisis communications. Airline public relations is not the most popular career amongst young PR students, but maybe it should be.  Delta Air Lines, named to J.D. Power’s Best Airlines list in 2021, has many opportunities for PR professionals […]

<strong>The Future of Public Relations Must Be Inclusive </strong>

The Future of Public Relations Must Be Inclusive 

As public relations professionals, it’s our job to understand our audiences well. This means understanding consumers on a personal level; but how could you possibly understand an individual who comes from a completely different walk of life?  While the answer to this question isn’t always easy, our generation can commit to improving the PR industry by seeking and supporting more […]

Diversity and Political Communication: A Debt to be Paid

Diversity and Political Communication: A Debt to be Paid

Diversity tends to be approached with great caution from political communication professionals, but why? Personally, I believe that this is due to the fear that political parties have of losing voters if they take a position that may be controversial. This statement stands true not only when talking about problems facing the LGBTIQ+ community, but also when looking at people […]