Learning From Mistakes: How PR Students Feel About University Communications During COVID-19

Learning From Mistakes: How PR Students Feel About University Communications During COVID-19

Public relations has become a challenge this past year as everything went virtual — particularly for colleges. Many students believe their schools have improved their public relations skills as the pandemic progressed. Natalia Ortiz, a public relations student at Manhattan College, felt her school’s lack of transparency made her transition to remote learning over a thousand miles away from campus […]

The Nexus of Net Net Synergy — Interview with Matt Prince

The Nexus of Net Net Synergy — Interview with Matt Prince

A huge part of the public relations industry is giving back. Ever since the onset of the pandemic and the tumultuous year and a half since then, students studying public relations and communications have faced the bleakest job market since the Great Recession of 2008. In response to this, many organizations and professionals have stepped up to assist the next […]

PR News Recap— March 2021

PR News Recap— March 2021

The end of March is upon us and so is our March PR News Recap. Members of the Publications Subcommittee are here to recap some of our top news stories of the month in the world of public relations and communications. This time around we have Harry Styles, brackets galore, and a new initiative from Instagram regarding COVID-19 vaccinations. See […]

“You’ve Got Mail!”: Tips to Deliver a Successful Rebranding

“You’ve Got Mail!”: Tips to Deliver a Successful Rebranding

“Neither snow, nor rain, nor heat nor gloom of night stays these couriers from the swift completion of their appointed rounds.” While not official, this creed has long been associated with the United States Postal Service. Delivering over 400 million pieces of mail each day, the USPS is an essential component of America’s critical infrastructure. Since production began in 1987, the Grumman Life Long Vehicle has been […]

Practicing Public Relations in the Age of Cancel Culture

Practicing Public Relations in the Age of Cancel Culture

The concept of “cancel culture” has travelled through the mouths of politicians, tech CEOs, social media creators, and other sorts of influencers. The first time I heard of someone condemning this idea of online shaming was from President Obama while speaking at a summit for his foundation. The former president pushed back against these ideas of “judgmentalism” and “purity” found […]

PR News Recap— February 2021

PR News Recap— February 2021

2021 is well underway and there is plenty to talk about in this month’s PR News Recap. Members of the Publications Subcommittee and I break down some of our favorite news stories below, ranging from streaming services and the Super Bowl to Edelman and more. See more below: iCarly Debuts on Netflix, setting the stage for show’s Reboot — Christina […]

Brands Respond to President Biden Inauguration- An Analysis

Brands Respond to President Biden Inauguration- An Analysis

After so many days of controversy surrounding the presidency of the United States, the inevitable day of the inauguration of the new president-elect, Joe Biden, finally arrived. The celebration of this event transcended to social networks, where the most recognized organizations and brands gave their support to the president this past Jan. 20. Patagonia posted a tweet on its official […]