Durante el mes de la prevención del suicidio, recordamos que la comunicación es mucho más que clics, visualizaciones o métricas de interacción. Detrás de cada mensaje hay una persona real y detrás de cada estadística hay una historia humana.
During Suicide Prevention Month, we’re reminded that communication is about more than clicks, views or engagement metrics. Behind every message is a real person, and behind every statistic is a human story.
El Mes de la Ética es, en última instancia, algo más que saber cuáles son las reglas. Es aprender a cómo aplicarlas, hacer preguntas y desarrollar el criterio que necesitaremos a lo largo de nuestras carreras.
Ethics Month is ultimately about more than knowing what the rules say. It’s about learning how to apply them, asking questions and developing the judgment we’ll need throughout our careers.
Ethics is vital for the successful function of the public relations industry. It is the responsibility of each professional to understand how to handle all situations with the utmost ethical behavior.
Accessibility and BEDI (belonging, equity, diversity and inclusion) are not just concepts we talk about. They have a profound effect on human lives; yet our understanding of these topics are often shaped by our own experiences and the people we meet. For me personally, my relationship with my younger brother, who is on the autism spectrum, has been a cornerstone […]
Sustainability is no longer just a buzzword. It can be an essential part of a brand’s identity. Nowadays customers expect a brand to have greater transparency, responsibility and alignment with their values. Brands that lead with purpose — placing sustainability at the heart of their business models — not only stand out amongst the competition but also build stronger relationships […]
English version Should influencers have to disclose material relationships with political campaigns or political action committees when endorsing candidates or parties? That’s a question the Federal Trade Commission (FTC) will have to answer increasingly often as we approach Election Day, and navigate future election cycles in a digital world. It’s no secret that campaigns are actively targeting young voters this […]
The news of a “breakup contract” between the Kansas City tight end and Taylor Swift has shocked and confused the internet. Many are wondering if the contract was curated by a user or a calculated move by Kelce’s team. The “contract” surfaced on Reddit displaying printed documents with the company name and logo of Kelce’s PR agency, at the top. […]
Written for BIPOC Mental Health Month My journey in public relations started when a friend, a fellow student at historically black college Florida A&M University, informed me about a major that combines journalism with marketing. At school, I was surrounded by incredibly talented, high-achieving peers, the majority of whom were African American. It was truly inspiring to witness my peers’ […]
