As college students, many of us can relate to trying to find the “golden egg” internship — an internship that equally challenges us and allows us to further our learning in the public relations field. The internship search can begin to feel like it’s Easter morning all over again, with you searching for Easter eggs in your backyard. You know […]
It is beginning to look a lot like…spring time! Do you know what that means? Internship hunting season is in full bloom. If you are looking to move to a new, cool city or stay in your loving hometown, there may be an internship just for you. Although it is April, there are still numerous available summer internships on the […]
While students struggle to find a place in the communications industry, PRSSA guides young professionals to their communications careers Like most students, when Andrew Cook, PRSSA National immediate past president, joined PRSSA, he had no idea where his career path would lead. Using his PR skills and his PRSSA network, he found his path. With his suggestions and a few of […]
Kevin Campbell, a Marketing Communication Lead at Siemens Healthcare, spoke to the Millersville University PRSSA Chapter about the importance of effective interviewing. Below are some of his best tips. Interviewing is nothing more than a social exercise. Do not focus on your competition because you do not know the competition nor their qualifications or the lack thereof. Be the best […]
Great ideas don’t always yield great results. As a PR professional, it can be easy to become married to what you perceive as great creative ideas. But employers only care about interesting ideas if they are going to improve the company. Research skills prove to your employer that you are strategy-driven and mission-focused. It’s a mistake to think that research […]
Unethical behavior, corruption and scandal plague the news cycle, and it is our job as public relations professionals to protect ourselves and our company from suffering due to poor decisions. It is important for PR professionals to be sincere advocates for their client. The PRSA Code of Ethics is a guide to help you navigate decisions in personal and professional […]
This piece is part of the new series, New Pro? No Problem: The PRSA New Professional Guide to Success. The fall semester may feel like it’s only just begun, but now is the perfect time to dive into your post-grad job search (or summer internship search, if you’re not yet a senior). Sure, May is still six months away, but there’s […]
![InterVIEW Your Strengths and Weaknesses [National Conference 2018 Session Recap]](https://progressions.prsa.org/wp-content/uploads/2018/10/Screen-Shot-2018-10-12-at-10.03.52-PM.png)
National Conference Session Recap Session: InterVIEW Your Strengths and Weaknesses Presenter: Jane Dvorak, APR, Fellow PRSA, President, JKD & Company Inc. Recap: Applying and interviewing for a job can be a little stressful at times. In the session of “InterVIEW Your Strengths and Weaknesses,” Jane Dvorak reassures that there can be less stress by learning to utilize your network and learning […]
There are many important things to consider when applying for an internship or job. There are the basic requirements like salary and location but there is another important piece to the puzzle—company culture. Many people emphasize the importance of company culture; however, few people know how to find the right one. Get to know yourself. Knowing yourself will make it […]
I’m currently taking a public relations case study course in which every class we discuss and examine some of PR’s best and worst moments. Topics have ranged from consumer products and health communication, to social marketing campaigns and community relation cases. Since starting this course, I have greatly developed my sense of what makes a good versus bad case study. […]
