First day at PRSSANC 2018

First day at PRSSANC 2018

After attending the PRSSA National Conference in Austin, Texas, I gained new insights about the public relations industry and gained more confidence about my future in this field. Throughout the few days I attended, I learned new ideas such as branding myself, how to manage crisis and learning how technology can advance the public relations field. One of the first […]

Strategic Event Planning [National Conference 2018 Session Recap]

Strategic Event Planning [National Conference 2018 Session Recap]

Session: Strategic Event Planning Presenter: Gary McCormick, Founder and Principle, GMc Communications, LLC Recap: Event planning is no easy feat but some, according to Gary McCormick, can consider it an understated part of public relations. When thinking about planning events, the first general thoughts are birthdays, holidays and the big “I do.” McCormick shared his successes and journeys to creating an event […]

The Future of PR for Events [National Conference 2018 Session Recap]

The Future of PR for Events [National Conference 2018 Session Recap]

Session: The Future of PR for Events in a Consolidated Media World Presenter: Brett Cannon, Senior Publicist at SXSW Recap: Brett Cannon, Senior Publicist at SXSW, presented to a group of PRSSA students at the National Conference in Austin, Texas about how he manages the company’s PR efforts across 24 aspects of their Conference planning. South by Southwest is an internationally recognized […]