National Events - Progressions

December 6, 2024

Latino Voices for the Planet: A Global Challenge for a Sustainable Future / Voces Latinas por el Planeta: un desafío global para un futuro sostenible

“Be the change you wish to see in the world.” This powerful phrase resonated with each of us when we decided to take part in the International Communications Challenge organized by PRSSA. The task was not easy: Raising awareness among the Latin American population about the risks of global warming and the importance of sustainability. However, our shared motivation to […]

November 21, 2024

Unlocking Opportunities: The Power of ICON 2024 for Young Professionals

Do you want to experience the most transformative experience of your young professional life? Then you need to prioritize attending ICON! Why ICON? Attending ICON 2024 was a pivotal experience for members of my Chapter and I, the David A. Ward Chapter at the University of Hawai’i at Mānoa. Being the only PRSSA Chapter in the state of Hawai’i, we’re […]

November 19, 2024

A Transformative Experience: Reflections on PRSSA ICON 2024

I didn’t know I was officially able to attend ICON until the Thursday before the event. It took persistence and constant communication, but I was able to pack my bag and fly five hours to Anaheim, California on the day ICON officially began. I had no idea what to expect, but it turned out to be one of the most […]

November 12, 2024

My ICONIC Experience: A First-Timer’s Journey at PRSSA ICON 2024 / Mi experience ICONica: la aventura de una asistente primeriza en PRSSA ICON 2024

As a senior at Clark Atlanta University and President of our PRSSA Chapter, PRSSA is an organization that holds a special place in my heart. So, when I received the opportunity to attend the 2024 PRSSA ICON in Anaheim, California, it was nothing short of a dream come true. Not only was this my first ICON experience, but I was […]

October 29, 2024

From Fear to Success: My PR Transformation in USMP PRSSA / Del miedo al éxito: mi transformación en relaciones públicas en USMP PRSSA

English Version I was born in Callao, Peru, a city well-known for being the country’s main port and a key hub for international maritime trade. I am the daughter of parents who didn’t have the opportunity to attend college, but worked tirelessly to ensure that I could become the first generation in my family to do so. During my first […]

August 15, 2024

Expanding Chapter Horizons with District Conferences

When you hear PRSSA, what is your first thought? Is it a communications organization on your campus or an international society of students who want to learn and grow together? During my freshman year, I thought PRSSA was a small club, but now I know it is so much more. The thing that changed my perspective? District Conferences. District Conferences […]

June 6, 2024

Letting Your Heart Lead: Lessons from 2024 Leadership Assembly

What do David Grossman, Laine Himmelmann, and Patrice Tanaka have in common? Aside from their remarkable leadership in the PR industry, advocacy for important causes, and speaking engagements at PRSSA’s 2024 Leadership Assembly, they all lead their professional lives with their hearts. In a world where many are driven by dollar signs and fame, these industry leaders offer us, as […]

November 1, 2023

The Transformative Impact of Attending ICON: Champions Breakfast and Key Takeaways.

You’re a senior in college, months away from graduating and entering the real world. What do you do now? This feeling is not foreign to any of us. I’m sure we’ve all had these internal questions and worries in the back of our minds. As college flies by and graduation seems to creep up in the blink of an eye, […]

September 12, 2023

Tips For Effective Conference Networking

Attending the PRSSA International Conference is one of the best steps a public relations/communications student can take to prepare for their career. I had the opportunity to attend ICON in 2021 and 2022 and, without a doubt, I wouldn’t be where I am today if it weren’t for everything I learned and everyone I met at the Conference. I’m sure […]

June 5, 2023

Chapter Discussions at the PRSSA 2023 Leadership Assembly

The PRSSA 2023 Leadership Assembly provided students with the chance to enhance their skills as Chapter and industry leaders, while also addressing crucial topics such as mental health, DEI, and the skills required to navigate uncertain times. One aspect of the PRSSA Leadership Assembly that particularly resonated with me was the Chapter discussions. These sessions offered an invaluable opportunity for […]