Powerful Potential: Chapter Officer Sessions

Powerful Potential: Chapter Officer Sessions

The power of potential and passion radiate throughout Salon BC as students fill the space to the brim, eager to learn and connect. Alisa Agozzino, PRSSA National Faculty Adviser, and Ryan Will, vice president of events and fundraising, greet the Chapter presidents, vice presidents and firm directors as they walk into the room. To kick off this year’s National Assembly […]

National Assembly Day-of Competition: No Expectations Leading to High Reward

National Assembly Day-of Competition: No Expectations Leading to High Reward

When I first received the email about the Day-of Competition for National Assembly, I had no idea what I would be doing or whether I even had the skills to participate, but I figured, “Hey, why not?” For the Day-of Competition, we were placed into groups of four to five students from various PRSSA Chapters throughout the country and given […]

PRSA Updates Students on State of Society at PRSSA National Assembly

PRSA Updates Students on State of Society at PRSSA National Assembly

Session: Closing ceremony Presenter: Debra Peterson, PRSA chair, and vice president of corporate communications at CenturyLink Recap: During the closing ceremony of PRSSA’s National Assembly in Portland, Oregon, on April 7, 2019, Debra Peterson, PRSA chair, gave a thorough speech updating attendees on initiatives of the professional Society. She began by highlighting how excited the PRSA Board of Directors was to attend […]

PRSSA National Assembly, the Benefits of PRSSA National Conference With Intimacy

PRSSA National Assembly, the Benefits of PRSSA National Conference With Intimacy

As I prepared for the PRSSA 2019 National Assembly, I had a decent idea of what to expect at a national event. I had attended the PRSSA 2018 National Conference in Austin, Texas, this past October. After shaking the initial feeling of being a deer in headlights by seeing almost 1,000 fellow members in attendance, I had an amazing time. […]

The Power of Self According to Matt Prince

The Power of Self According to Matt Prince

Matt Prince, senior manager for public relations and brand management at Taco Bell, spoke to delegates attending the PRSSA National Assembly about the power of self and how this is important to be successful in the world that is ahead. Prince broke the session down into six areas that allow individuals to reflect on self-identity, self-employment and self-care. Self-identity is […]

Diversity and Inclusion Training for Public Relations Pros [PRSSA 2019 National Assembly recap]

Diversity and Inclusion Training for Public Relations Pros [PRSSA 2019 National Assembly recap]

Session: D&I Training for PRos Presenter: Ben Duncan, Oregon Public Health Institute The phrase “diversity and inclusion” has been thrown around a lot in the public relations industry, especially in recent years. In a time when it is easy to be divided, working professionals have had to ask the hard questions about the culture and diversity of the workplace. But […]

How To Be a True Professional

How To Be a True Professional

Professional development is a broad term used to describe or inform someone on how to appear and behave professionally. With the PRSSA International Conference coming up, this area of professionalism is super important for how you’ll go about networking and meeting new people. Professional development is an ongoing process that not only helps you build credibility but also confidence in […]