![Financial Communications [National Conference 2018 Session Recap]](https://progressions.prsa.org/wp-content/uploads/2018/10/Screen-Shot-2018-10-12-at-10.00.01-PM.png)
Session: The Fast-Paced World of Financial Communications Speakers: Kris Cole, Associate Vice President of Prosek Partners Recap: As someone who is not a finance person and can barely do her taxes, I went to the financial communications session. Conference is the time to learn new things so I figured, why not? Cole started off the session defining public relations versus […]
![Becoming the Change [National Conference 2018 Session Recap]](https://progressions.prsa.org/wp-content/uploads/2018/10/Screen-Shot-2018-10-10-at-5.11.19-PM.png)
Session: Becoming the Change: Rising from Tragedy to March for Our Lives Presenter: Brendan Duff and Delaney Tarr Recap: Brendan Duff and Delaney Tarr took us through the story on how the March for Our Lives Movement started. They weren’t there to explain what happened to them or how they felt about the horrific day of the school shooting. Instead, they educated […]
![Come Fly With Me [National Conference 2018 Session Recap]](https://progressions.prsa.org/wp-content/uploads/2018/10/Airline-PR-pic.jpg)
Session: Come Fly With Me: Airline PR Presenter: Michelle Agnew, Assistant Manager & Copywriter, Southwest Airlines; Katie Gatti, Marketing Manager, Southwest Airlines Recap: Michelle Agnew and Katie Gatti presented about the similarities and differences between the communications and marketing departments at Southwest Airlines. Neither professional had previous agency experience but spoke about the reasons behind their choice to work in a […]
The PRSSA National Conference is the closest thing the public relations industry has to a super bowl. Featuring an all-star cast of guest speakers from the likes of Southwest Airlines, IBM and SXSW and wrapped up in one of the country’s coolest cities, this year’s Conference certainly won’t disappoint. So, as your PRSSA 2018-2020 National Professional Adviser— whose sole mission […]
For years, Austin, Texas has often been compared to Silicon Valley in California and has been dubbed Silicon Hills. However, there’s more to Austin than meets the eye. From the outside looking in you see a fast-growing, populated area that has been the result of gentrification over the years. What you don’t see is a small community of artistic, adventurous […]
From the very beginning, we wanted the focus of this conference to be the idea of diversity. Whether it be the diversity of the industry, all the possible branches Public Relations has to offer or the diversity of professionals in the field, we wanted this conference to showcase the many colors that make up this inclusive profession. We made sure […]
Fundraising is never easy. Especially when you go to a school with approximately 200 campus clubs who are constantly hosting similar fundraisers. When it comes to raising money for something as large as National Conference, fundraisers need to be successful. Here are a few of the do’s and don’ts that I’ve learned about fundraising on campus as a past PRSSA […]
Every year at National Conference, PRSSA makes an effort to give back to the community that the Society will be visiting. Last year in Boston, PRSSA partnered with Rosie’s Place, a local women’s shelter. Students donated $2,500 worth of female hygiene products during Conference. This year the Society will be partnering with the Assistance League of Austin to host a Toy […]
Attending a conference is never something that you think will be a social challenge for you. Everyone there wants to meet new people, learn about how they can grow as a person and find their next opportunity. Conferences are overwhelming but that doesn’t mean you can’t step up to the plate. At the 2017 PRSSA National Conference, I was in […]
![PRSSA to PRSA Transition [Leadership Rally Recap]](https://progressions.prsa.org/wp-content/uploads/2018/06/Screen-Shot-2018-06-12-at-10.45.10-PM.png)
Congratulations! You’ve graduated from college but sadly, that also means you’ve graduated from PRSSA. You can’t help but think to yourself, what next? At the 2018 Leadership Rally in Scottsdale, Arizona, PRSSA National Faculty Adviser, Alisa Agozzino and PRSA Board Liaison, Michelle Olson discussed the structure of PRSSA and how to make a seamless and beneficial transition to PRSA. Dr. […]
