My PR Resolutions

My PR Resolutions

Around this time every year, people start making lists of what they hope to accomplish in the new year. Well, I thought it would be nice to have my own list of PR New Year’s Resolutions. Some of these resolutions are for advancing my career, and some are just because my enthusiasm for PR has crept a little bit too […]

The Problem with Brand Social Media 

The Problem with Brand Social Media 

When someone uses Twitter, Instagram, or Facebook, they may expect their feed to be photos of friends and family’s trips, political discourse, and pop culture discussions. However, when trends go viral and gain popularity, brands try to get in on the action.  Utilizing social media successfully can be a slippery slope for brands. Social media is a great marketing tool […]

PR News Recap— March 2021

PR News Recap— March 2021

The end of March is upon us and so is our March PR News Recap. Members of the Publications Subcommittee are here to recap some of our top news stories of the month in the world of public relations and communications. This time around we have Harry Styles, brackets galore, and a new initiative from Instagram regarding COVID-19 vaccinations. See […]

Clash of the Coffees

On the morning of September 29th, coffee addicts had a very important choice to make: where would they celebrate National Coffee Day? Starbucks or Dunkin’? Dunkin’ or Starbucks? It’s a choice as old as time, and each company planned a different strategy to celebrate their national holiday. While Starbucks and Dunkin’ both posted celebratory content on their Instagram pages, their […]