I am the community manager for 16 Handles, an East Coast frozen yogurt chain. One of my favorite parts of my job is testing out new apps and figuring out a way my company can use them; it’s almost like a puzzle. Outside of the day-to-day management of our Twitter, Facebook, and other channels, I oversee most of our digital […]
It’s our nature in this day and age to immediately be critical of new forms of social communication. I’ve been part of that group at times. I criticized Foursquare and I didn’t see the immediate value of Google+. Even MySpace is back in the picture, with some still blasting it. One of the things we need to realize is that […]
The benefit of social media making a huge impact in the way we communicate is the way it has revolutionized events. One of the best ways to connect with people around you during an event is to utilize the social media available to you, especially at the PRSSA 2012 National Conference this year in San Francisco. So how do you […]
