Thank you to everyone who participated in our Ethics Month Twitter chat. Specifically, we’d like to thank our co-hosts Vice President of Professional Development Ashleigh Kathryn and Vice President of Digital Communication JaCey Yonke (tweeting from the @PRSSANational account) for guiding the conversation. Be sure to join us Sept. 26 for our first all Spanish Twitter chat! https://storify.com/prssanational/ethics-month-twitter-chat-recap
Between midterms and spring break, it was tough to keep up with industry news in March. Below are eight interesting articles you may have missed this month. The Power of Conferences in a Social-Media Age Author: Alexandra Samuel Publication: The Wall Street Journal While being on social media at conferences seems like it would disengage attendees, it actually has the […]
The foundation of good public relations is facts. Facts do not bend, they do not break, and above all else, they are not fiction. Kellyanne Conway, former campaign manager and current counselor to President Donald Trump, recently referred to comments made by press secretary Sean Spicer as “alternative facts.” Spicer denounced news accounts that attendance of the presidential inauguration was […]
The beginning of a new school year is prime time to try new things, get involved in extracurricular activities and establish a routine. This time of year, you aren’t yet fatigued by classes and have energy for the semester ahead. If you haven’t already, I challenge you to become a PRSSA member by joining an established Chapter at your college […]
As PRSSA celebrates Ethics Month, it is important to consider how to become ethical public relations practitioners. While we face a wide range of ethical issues in internship and classroom settings, few of us are placed in situations where our ethical decisions directly affect the entire reputation and success of a company. So, how can we as students begin to […]
Summer is right around the corner. Chapters are transitioning; graduates are job hunting and others are planning summer vacations, leaving little time to catch up on industry news and trends. The Progressions Monthly Reading Round-Up is here to help. Below are eight interesting articles you may have missed this month: 1. Achieve Success in Communications With These Behaviors Author: Andrew Pelletier […]
There’s a misconception in our society about public relations. Most people don’t know what it is, so their conceptions of the profession are all over the place. All public relations students have experienced that awkward moment when you’re stumbling over your words at the family Thanksgiving table trying to explain how public relations has evolved beyond “spin.” Maybe people’s ideas […]
Understanding Sustainability I’ve gradually developed an interest in sustainability due to my personal experiences. I grew up often playing outdoors, writing notes to leave around my home to turn off the lights and cuddling with any dog I met. My idea of sustainability was that we had to be good to the Earth and all of its creations. According to the […]
The beauty industry has seemingly taken over the world. Skincare and cosmetic industries have come a long way from humbly advertising Palmolive skin-softening soap to housewives across America in the Sunday newspaper. The rise and fame of content-creating beauty bloggers and vloggers (video-bloggers) in the past five years proves that these cosmetic and skincare companies are not the only voice […]
September flew by in a blur and we’re venturing deeper into the fall semester. October is near but never fear, the Progressions Monthly Reading Round-Up is here. Below are eight interesting articles you may have missed: 1. 3 PR Lessons From The Brand Attack On Chipotle Author: Jonathan Salem Baskin Publication: Forbes What do you do when a non-profit group with […]
