May Monthly Reading Round-Up — Happy Chewbacca, Ethical Decision-Making, Transitioning from Intern to Full-Time

Summer is right around the corner. Chapters are transitioning; graduates are job hunting and others are planning summer vacations, leaving little time to catch up on industry news and trends. The Progressions Monthly Reading Round-Up is here to help. Below are eight interesting articles you may have missed this month: 1. Achieve Success in Communications With These Behaviors Author: Andrew Pelletier […]

Announcing PRSSA National’s Newest Campaign — #ThisIsPublicRelations

There’s a misconception in our society about public relations. Most people don’t know what it is, so their conceptions of the profession are all over the place. All public relations students have experienced that awkward moment when you’re stumbling over your words at the family Thanksgiving table trying to explain how public relations has evolved beyond “spin.” Maybe people’s ideas […]

A College Freshman’s Perspective on the Benefits of Joining PRSSA

On a large campus with over a thousand student organizations, the options were endless and everyone seemed so passionate. With so many opportunities, how was I supposed to know what was right for me? Before I started my first semester, I was determined to figure out if public relations was the right major for me, and because I wasn’t enrolled […]

Twitter Chat Recap — Ask New Pros

Thank you to everyone who participated in our new professionals Twitter chat Wednesday evening. Specifically, we’d like to thank our co-hosts, the PRSA New Professionals Section (tweeting from @PRSANewPros) and Vice President of Public Relations Nolan Miles (tweeting from the @PRSSANational account) for guiding the conversation. [View the story “Twitter Chat: Ask New Pros” on Storify]

Transitioning from PRSSA to PRSA

You’ve put in the work, you’re finals are in and graduation is finally right around the corner. You’re making your post-grad to-do list and checking it twice. Joining PRSA as an Associate Member should also be at the top of your to-dos. Why Join PRSA? As a graduating PRSSA member you likely already know that being a member of PRSA […]

Testing Loyalties: When Brands Take a Stand

The concept of corporate social responsibility is something that has become a common and current topic of discussion in today’s shifting business and media landscapes. While brands and companies need to consider their relationships with customers before acting, they also have to stand on some set of internal principles. Within that realm lies an interesting, provocative question: Do companies and […]

A Year of Firsts

This year I had the opportunity to serve as Chapter president after having been actively involved with Temple University’s PRSSA Chapter since 2013. Over the last three years, I have grown not only as a student but as a young professional, thanks to PRSSA. I have found PRSSA to be an organization that has benefitted me in more ways than […]

Vloggers, Bloggers and Influencers – The Big Brothers and Sisters of Social Media

Citizen journalists, social media influencers and brand advocates of the online world wear many hats. For advertisers and marketing professionals, this group is the new billboard, magazine ad and 30-second commercial. For public relations professionals, it’s an additional person to engage in the assembly line of social-media-driven purchasing power and influencers. But who are these people, and more importantly, what […]

3 Things that Make Leadership Rally Worth Your Time

You’ve turned in your final assignment. You’ve broken a sweat packing up your dorm or apartment and moving out. You’ve said goodbye to your college friends for the summer, as everyone heads their own way for the next few months. What’s next for a savvy public relations student leader like yourself? PRSSA Leadership Rally, of course! For the past two […]