![The Art of Conflict and Crisis [National Assembly Recap]](https://progressions.prsa.org/wp-content/uploads/2018/05/Screen-Shot-2018-03-29-at-3.46.33-PM.png)
Session: Special Session: The Art of Conflict and Crisis and Spring Exhibition Presenter: Dr. Raquel Perez, Aileen Izquierdo, and Heather Radi–Bermudez Recap: At the beginning of the session, the presenters clarified the difference between a conflict and a crisis. A conflict is the inevitable incompatibility of goals while a crisis jeopardizes an organization’s reputation. The process to successfully navigate a […]
Looking for an organized way to plan a professional PR event without forgetting anything? Follow this 10-step guide to ensure you include every necessary aspect in your plans. This will blow your client away and help to ensure that you achieve all of their goals. Public Relations is a process so you need to have a plan. The first step […]
As a soon-to-be college graduate (I see you, May 4, graduation day), I feel like I am entitled to pass on a few words of wisdom and advice to you upcoming seniors. These past four years have flown by (cliché I know but true). Looking back on my college career, there are aspects I know I took full advantage of; however, […]
Greetings from the first ever PRSSA International Regional Conference in Lima, Peru! This conference, held from April 19-20, was one that truly embodied the South American spirit while maintaining public relations principles. From the technological set up, to the Peruvian style lunches, to the presenter tables set up outside the conference theytruly delivered a conference unlike any we have seen […]
To All Incoming PRSSA Presidents, I didn’t decide to run for President of my Chapter until the deadline to submit our names to the ballot — but I am so glad that I did and have had the opportunity to lead my Chapter this year. I have grown so much because of this role and know that the skills that […]
Austin is a huge city full of weird people, delicious food and great music. There are so many things to do in Austin but never enough time so I have compiled a list of some Austin MUSTS. Here are the seven best things to do while you are in Austin. 1) Check out the live music scene Austin is known […]
Executive board members and rising leaders of the PRSSA chapters at Florida International University (FIU), the University of Southern Florida (USF) and the University of Florida (UF) came together for the first Southeast PRSSA Leadership Summit February 10. For the half-day summit, UF PRSSA invited PRSSA chapters across the southeast region to make the trek to Gainesville, Florida to grow […]
View Storify. Thank you to everyone who participated in our Student-run Firm Twitter chat. Specifically, we’d like to thank our co-hosts Vice President of Professional Development (@Ashleigh_K_W) and Vice President of Digital Communication JaCey Yonke (tweeting from the @PRSSANational account) for guiding the conversation. Be sure to join us for next Twitter chat taking place next month!
What do a seasoned professional, a novice practitioner and a college student all have in common? They can all benefit from having a . Whatever stage you’re in your career and whatever your age, you can always gain from the knowledge others have to offer. It’s important to have someone invested in your career success — someone who knows about […]
Coming into college, I had no idea what I wanted to do or who I wanted to be. I was simply this kid from Sioux Falls, South Dakota who was leaving the only place and people he had ever known for a place called Minnesota State University . I spun the imaginary wheel of possibilities about every week, trying to ignite […]
