Have you ever wanted to contribute to a blog but were unsure what to write about? Participate in “Progressions Writing Prompts,” a monthly writing exercise and contest held by PRSSA to enhance your skills and have the opportunity to get your personal blog recognized nationally. The September 2014 writing prompt is as follows: “Ethics play a major role in corporate reputation. What ethical issue […]
Fewer than 20 years ago, virtually no books were available pertaining to the topic of workplace diversity. Journal articles on the topic were just as rare. Today, things have changed considerably. Hardly a day goes by that a national newspaper, magazine, blog or social media site doesn’t run a story on an aspect of the increasing diversity of the U.S. […]
Congratulations to all recent graduates and soon-to-be-graduates! I know this is a time to be both excited and terrified, but it’s okay. I went through that myself when I graduated from Cal State Fullerton in December 2011, where I was a member of the PRSSA Chapter and served on the executive board during my senior year. Ah, those were the […]
This post is part of diversity series for Progressions. “Our generation will be the one hiring you someday,” my parents reminded me for the millionth time, slipping a final snippet of professional advice into our dinner conversation. We were discussing the controversial issue of tattoos and piercings in the workplace — and not making much headway — when I first […]
This post is part of diversity series for Progressions. Racial and ethnic diversity in the public relations field is paramount. Several agencies such as FleishmanHillard, Edelman, and PorterNovelli have programs dedicated to promoting racial and ethnic inclusion and celebrating individuality. But why should one need to know about other racial and ethnic groups? How does that affect public relations practitioners? […]
This post is part of diversity series for Progressions. Advocacy is one of the six pillars in the PRSA Member Statement of Professional Values in the PRSA Code of Ethics. As public relations professionals, it is our duty to support those who may need our skills most in whatever way we are able. Using our abilities, we can serve very […]
If you tend to avoid challenging conversations, awkward moments or uncomfortable situations, you’re not alone. Many people steer away from discussions about diversity because they want to circumvent the difficulty and discomfort these interactions often evoke. A high percentage of students I’ve asked about this issue agree that diversity is important, but very few could easily articulate why or even […]
Recruitment is a key skill for every PRSSA Chapter to have. PRSSA Podcast host Austin Malcolm explores the importance of recruitment including membership diversity and helpful tactics to increase Chapter size. This podcast is joined by Regina Flanigan, University of Texas at Austin vice president of Chapter Development. How important is recruitment to your Chapter? What creative ways does your Chapter use to recruit? […]
It is a common misconception that introverts can be rude and lack the social skills necessary to interact with people. However, for a majority of introverts, that couldn’t be further from the truth. On the contrary, most introverts like being around people and having a good time. In many cases, the difference between an introvert and an extrovert is that […]
As students and pre-professionals, we’re told how important it is to network with experienced practitioners; however, connecting with your peers from other Chapters may be just as beneficial. I have learned so much by networking with PRSSA Chapters from across the country at PRSSA National events and local Chapter mixers. Here are a few benefits of connecting with members of […]
