The Power of PRSSA

The Power of PRSSA

As a sophomore at the Ohio State University, I knew I needed to “get involved” and figure out a potential career path for myself. I wasn’t that innocent freshman anymore who could get away with not having ANY idea on what to study. With interest in communications, I joined PRSSA at the beginning of the year. I didn’t know exactly […]

Burnout and Gaming PR

Burnout and Gaming PR

As a professional communicator and PR representative for your company, communication goes in many different directions. I believe that it is just as important for you to be an ambassador of the stakeholders in your organization as much as you are a representative of your organization to stakeholders. Please re-read that sentence again if you need to. With that in […]

Leadership Rally 2019: Building A Self-made Career

Leadership Rally 2019: Building A Self-made Career

Did you know that freelance is on the rise? According to a contributor to Forbes Magazine, freelancers will make up 50% of the workforce by 2020. Meet Becca Booker, owner of Homemade Social, a boutique agency that specializes in digital, social and influential campaigns for lifestyle brands. Booker informed students how freelancing can help them gain experience, perfect their pitch, land […]

MaverickPR travels to New York for Professional Development

MaverickPR travels to New York for Professional Development

Taxis pulled up to the curb and cars honked as they weaved through the narrow streets. Crowds of tourists and businesspeople crossed the bustling intersections, preparing to start their day in the city that never sleeps. For student executives in MaverickPR, the Nationally Affiliated Student-run firm from the University of Nebraska at Omaha, the sights and sounds of midtown Manhattan […]

Managing Chaos: Why Every College Student and New PR Grad Should Work in an Emergency Room

Managing Chaos: Why Every College Student and New PR Grad Should Work in an Emergency Room

Recent college grads and current students seeking to develop a wide variety of skills often think they have to apply to Fortune 100 companies to gain credible experience. Yet, most often overlook amazing small companies, organizations and institutions right in their backyard. Contrary to the career tracks of most PR & Communications professionals, my career began in local hospital administration. […]

Powerful Potential: Chapter Officer Sessions

Powerful Potential: Chapter Officer Sessions

The power of potential and passion radiate throughout Salon BC as students fill the space to the brim, eager to learn and connect. Alisa Agozzino, PRSSA National Faculty Adviser, and Ryan Will, vice president of events and fundraising, greet the Chapter presidents, vice presidents and firm directors as they walk into the room. To kick off this year’s National Assembly […]

National Assembly Day-of Competition: No Expectations Leading to High Reward

National Assembly Day-of Competition: No Expectations Leading to High Reward

When I first received the email about the Day-of Competition for National Assembly, I had no idea what I would be doing or whether I even had the skills to participate, but I figured, “Hey, why not?” For the Day-of Competition, we were placed into groups of four to five students from various PRSSA Chapters throughout the country and given […]

PRSA Updates Students on State of Society at PRSSA National Assembly

PRSA Updates Students on State of Society at PRSSA National Assembly

Session: Closing ceremony Presenter: Debra Peterson, PRSA chair, and vice president of corporate communications at CenturyLink Recap: During the closing ceremony of PRSSA’s National Assembly in Portland, Oregon, on April 7, 2019, Debra Peterson, PRSA chair, gave a thorough speech updating attendees on initiatives of the professional Society. She began by highlighting how excited the PRSA Board of Directors was to attend […]