As a senior at Clark Atlanta University and President of our PRSSA Chapter, PRSSA is an organization that holds a special place in my heart. So, when I received the opportunity to attend the 2024 PRSSA ICON in Anaheim, California, it was nothing short of a dream come true. Not only was this my first ICON experience, but I was […]
Versión en español En un mundo donde todo se mueve rápidamente y las primeras impresiones son cruciales, los términos “imagen personal” y “marca personal” suelen confundirse. En el área de las relaciones públicas es común escuchar acerca de ambos conceptos, pero ¿sabes realmente cuál es la diferencia? En este artículo hablaremos un poco de los conceptos, diferencias y cómo fortalecer […]
English Version I was born in Callao, Peru, a city well-known for being the country’s main port and a key hub for international maritime trade. I am the daughter of parents who didn’t have the opportunity to attend college, but worked tirelessly to ensure that I could become the first generation in my family to do so. During my first […]
I remember the first time my therapist told me I was a perfectionist. I thought to myself, “There’s no way I could be a perfectionist; I’m not good enough at anything.” Little did I know that was exactly the kind of thinking that makes me the type of perfectionist I am. Perfectionism seems to be a hot topic in our […]
Everybody loves a good comeback story. Yet to experience a comeback, you must have weathered a setback. At the PRSA 2018 International Conference, the University of Oregon PRSSA Chapter, the oldest in the Pacific Northwest since its founding by UO Associate Professor Jack Ewan in 1972, was as strong as ever. At the Conference, UO PRSSA accepted PRSA’s Certification for […]
For a PRSSA Chapter in Latin America, like the Universidad de San Martín de Porres (USMP), connecting with other Chapters not only in South America but also in the United States is vital for the growth and development of its members. These exchanges foster a rich wealth of ideas, the creation of strategic alliances, and the opening of international opportunities […]
When I joined the Public Relations Student Society of America (PRSSA), I knew I had found a community that built my professional skills and, more importantly, helped me find my voice in the PR world. The opportunities to connect with industry leaders, collaborate with like-minded peers, and get hands-on experience have been an incredible journey. It’s not just a student […]
In the beginning of 2024, I stood at a crossroads, contemplating the bridge between my studies in Corporate Communications and Marketing and their practical impact. It was a period filled with questions rather than answers, leading me to seek insights beyond the textbooks. Conversations with my professors revealed a previously unrecognized opportunity—the revival of the PRSSA Chapter at Baruch. This […]
When you hear PRSSA, what is your first thought? Is it a communications organization on your campus or an international society of students who want to learn and grow together? During my freshman year, I thought PRSSA was a small club, but now I know it is so much more. The thing that changed my perspective? District Conferences. District Conferences […]
As I look back on my academic and professional journey, I feel compelled to share the profound impact that the Public Relations Student Society of America (PRSSA) has had on my development. My name is Korpo Parks, and my involvement with PRSSA at the University of South Florida (USF) has been a pivotal aspect of my growth as both a […]
