Finding Your Public Relations Niche

Public relations professionals can delve into many different areas of the industry. College students have the opportunity to further focus their studies by adding minors to their education, which can help craft greater knowledge both personally and professionally. Minors allow one to explore other areas of interest and link together multiple disciplines. This helps prepare one for a more specialized […]

Advice for PR Students Seeking Their First Job

There was a time when public relations positions used to be available for almost anybody who wanted them. Few people were sure exactly what public relations was and standards weren’t high. Today, the situation is far different. As public relations has become more enticing to liberal arts students, lawyers, journalists and others, positions have become more competitive Today when an […]

Life After College: Ensuring a Smooth Transition to the Workforce

This article originally appeared in the September issue of Public Relations Tactics. “It used to be that you’d go to college, maybe go to graduate school and you’d be done — along with some professional development along the way,” said “There Is Life After College” author Jeffrey J. Selingo. “But now, you have to constantly be in a learning mode, and […]