On college campuses, generating revenue for your Chapter can be a difficult task. On top of that, it can be tough to convince your members to put their busy lives on pause for fundraising projects. In my experience, I’ve found a few helpful ways to combat these challenges. Here are my favorite tips for Chapter fundraising: 1. Understand your audience. […]
Biola University public relations student Collin Callahan sat down with his stepmother Dianne Callahan, area director for the Leukemia & Lymphoma Society, to talk about ethics and glean some advice for entering the public relations industry.
Recently, an intriguing article was written about the future of women as CEOs. ChiefExecutive.net’s Dale Buss published a strikingly optimistic piece, citing statistics that claimed women in the C-suite would be more prevalent in the coming years. While reading a piece that answered questions instead of asking them was enjoyable, I noticed a disconcerting theme about the alleged shattered glass […]
In the public relations industry, ethics can have a few blurred lines. But have no fear — there’s an app and a committee for that. That’s right, the PRSA Code of Ethics is now mobile and available for all Android and iPhone users. The app even gives users email access to the PRSA Board of Ethics and Professional Standards (BEPS) […]
Whether you are reflecting back on freshman year, or heading into it now, the clichés of your college years are the same. You’ll encounter several chants, lanyards galore and let’s not forget the pile of free t-shirts soon to be in your closet. My first semester freshman year was a blur of dorm room posters, movie nights, free pizza and […]
We all know most Millennials are social media savvy. Whether you are on the metro, street or at a restaurant, I am sure you have seen a young person updating their status or posting a picture. Did you know social media translates into a needed skill? Some wonder how hard can it be to tweet or post a status update. […]
It’s that time again. It’s the first time you get to see your favorite sports team. The excitement peaks as the stadium comes alive. Imagine the thrills of experiencing this with your PRSSA Chapter. Taking your members to a sporting event has the potential to change the dynamic of your Chapter for the better. During the game, your Chapter can […]
Have you ever wanted to contribute to a blog but were unsure what to write about? Want to enhance your writing skills and have the opportunity to get your personal blog recognized nationally by PRSSA? Participate in “Progressions Writing Prompts,” a monthly writing exercise and contest held by PRSSA. How It Works: Each month a writing prompt will be posted […]
As a former soccer player and lover of the sport, I’m in heaven this summer. The 2014 FIFA World Cup is currently underway in Brazil, and despite the fact that the U.S. was sent home, I haven’t been able to peel my eyes from the television. I also haven’t been able to peel my eyes away from my laptop, iPad […]
This post is part of a series of “Lives of New Professionals” guest posts for Progressions. Starting a new job as a new professional can seem a little scary. During my first few months as a new professional at Finn Partners, I’ve learned many things – about working in the social/digital space, engaging with consumers, contacting bloggers, writing content for […]
