December Monthly Reading Round-Up: Miss Universe Mishap, New Trends for a New Year, AP Style Changes

It’s time to cheers to the new year: 2016. But before you do, catch up on some reading with the Progressions Monthly Reading Round-Up. Below are eight interesting articles you may have missed: 1. Oh no! Steve Harvey crowns wrong woman Miss Universe Author: Carly Mallenbaum Publication: USA Today We couldn’t do a final reading round-up of 2015 without mentioning this […]

Communication that Drives Business Results [National Conference Session Recap]

Event: The Blueprint: Corporate Communications Presenter: Carolyn Markey, Patrick Hernandez, Juli Huston-Rough and Courtney Moats from General Motors Recap: Carolyn Markey started the session by introducing corporate communications as a function that drives business results. It is key to how employees, customers, stakeholders and the public see the company. Corporate communications includes employee communication, executive communication, speech writing, social media […]

Get Off the Bench: Sports Public Relations [National Conference Session Recap]

Event: Get Off the Bench: Sports Public Relations Presenter(s):  Beth Marshall, Senior Director of Public Relations, Atlanta Braves Nzinga Shaw, Chief Diversity and Inclusion Officer, Atlanta Hawks Rebecca Timms, Senior Manager, Communications, United Entertainment Group, a DJE Company Recap: For fans, sports often only last for a season; for active and aspiring sports public relations professionals, the season never ends. […]

Keynote: Six Lessons Learned with Scott Williamson [National Conference Session Recap]

Event: Keynote Address Presenter: Scott Williamson, Vice President, Public Affairs and Communications, Coca-Cola, North America Recap:  What is your Coke story? Scott Williamson asks this question in every intern interview because he believes the key to public relations is telling great stories. After spending more than 23 years working for Coca-Cola, Williamson had many experiences to share with students at […]

Countdown to Conference: 3 Reasons I’m Counting Down the Days to National Conference

The PRSSA 2015 National Conference is less than a month away and I’m practically counting down the days. The two PRSSA events I’ve attended previously, a Regional Conference and Leadership Rally, have been fantastic. I took countless pages of notes, learned about the opportunities within the organization and became even more excited about starting my career—which to be honest, I […]

Countdown to Conference: 3 Things You’re Sure to Take Away from the PRSSA 2015 National Conference

One can never underestimate the importance of attending professional conferences. While it’s easy to jump to the conclusion that conferences are made up of typical professionals wearing the same grey suit, uncomfortable rooms and monotone speakers, we should never assume the cons outweigh the pros. As someone who has never attended a PRSSA National Conference but has engaged in his […]