One of the most nerve-wracking moments in a student’s or young professional’s career is pitching. As young professionals we often have to pitch many things. Think about it — you get to an interview and you are given a sample product that you have 20 minutes to prepare a pitch for the interviewer. Maybe you are a creative and pitching […]
When you think of a mentor, you probably imagine someone established in their career with a keen sense of the PR landscape and a respectable list of connections. This past year, thanks to PRSSA, I’ve developed a different kind of mentor/mentee relationship—one with a peer and fellow Regional Ambassador. Lenie and I became fast friends after meeting in Boston for […]
Test your AP Style skills this month with our latest quiz!
As writers, we are constantly working to improve our work. We want to keep up with trends, develop new topics, fulfill new ideas and create work that has a lasting impact on those who read it. Here are my top five tips to help strengthen your own writing. Read, read, read. One of the best ways I have found to […]
Writer’s block — we’ve all experienced it at some point or another. Whether it was for a simple blog post or a lengthy research paper, everyone is prone to encountering this common obstacle in writing. That’s why I’ve decided to provide you with five tips to help overcome writer’s block. Don’t procrastinate. The worst thing you can do when you […]
As public relations professionals, it’s important to master AP Style. The Progressions Style Quizzes are designed to test your knowledge of word usage, spelling, grammar and punctuation as laid out in the PRSSA Style Guide and AP Stylebook. Take the quiz below to see how much you know about AP Style.
As I write in The Public Relations Practitioner’s Playbook for (all) Strategic Communicators our best communicators write and speak to be understood — to express, not to impress. Former presidents Ronald Reagan, John F. Kennedy and Franklin D. Roosevelt adhered (whether subliminally or intentionally) to the adage: “simple-relevant-repetitious.” Two quotes, which have lived on for more than half a century […]
There’s something to be said about the deliberateness of writing. I managed the weekly newspaper and co-hosted a sports radio show at my university. Despite covering a lot of the same stories between the newsroom and studio, I learned my insights and observations were much more profound in my written coverage. As a writer, you can trial sentences until one […]
The PRSSA Style Guide offers writing standards for all PRSSA-related copy, and now that Chapter recruitment and event promotion has begun, it’s important to follow the guidelines outlined in the Style Guide. The Style Guide contains PRSA and PRSSA terminology, as well as tips for formatting and style that may differ from AP Style. Test your knowledge of PRSSA Style […]
