At work, you never get another first impression and your appearance can say more than your vocal chords. When attire calls for business casual, follow these tips to make sure you do not appear “business confused” to employers. How do you decide what is appropriate in the workplace? What common dress mistakes do you see frequently? This is a guest […]
What is a public relations professional? Are they communications specialists, practitioners, press secretaries, public affairs specialists, journalists, media specialists or publicists? The answer is yes – all of the above! These are all titles that can be synonymous with public relations. The diversity within the public relations industry is immense. From social media to event planning, to personal representation to […]
You attend various PRSA meetings, conferences and professional networking events all the time. You exchange business cards with the professionals you meet. You follow up with them via email. Could it be possible you’re just “going through the motions”? Do you ever feel like everything you do is simply not enough for professional development? Follow these tips to improve your […]
LinkedIn is one of the most underused tools for students and professionals. You can make connections, participate in discussions, search for jobs and more. According to the LinkedIn website, it operates the world’s largest professional network on the Internet with more than 100 million members in more than 200 countries and territories. That’s a huge network for professionals and students […]
As you may know, there are a thousand different directions a career in public relations in an agency may take you, and 100 different tasks you may do throughout the week. For me, working for the world’s largest independent public relations agency, Edelman Public Relations, no two days are ever the same. For starters, I work for some of the […]
Making the transition from PRSSA to PRSA can be intimidating – especially for individuals who have not secured a job post-graduation. But what many students do not realize is that taking the next step in public relations means exposing your personal brand and networking with PRSA professionals. Lucky for PRSSA members, establishing oneself as a PRSA member can be accomplished […]
I am approaching my third year of working in the corporate world of communications. Here are a few pointers I picked up along the way, which are helpful no matter what industry you end up in as a new hire: Dress the part: If you dress as though you are in a position of authority, even if you are on […]
PRQuickStart.org provides new public relations professionals with an overview of the field. It is a series of three online courses that explain the discipline, provide insight into what public relations jobs are like today and offer media relations advice. It is a resource provided by the Council of Public Relations Firms and PRSA, making it a reliable source from current […]
In May 2010, I joined a student journalistic embed with the Minnesota National Guard. An embed is a militaristic term that means I lived in the barracks, ate MREs (meal, ready-to-eat) and experienced a military lifestyle, while improving my journalism skills during crisis, high-stress situations. For five days, I did field reporting work as an intern journalist at Camp Riley, […]
The idea of seeking an international public relations internship seems more appealing with the continued challenges of our domestic job market. However, it is difficult for recent graduates to land positions overseas due to the paperwork and costs involved in sponsoring foreign employees. Graduates might not understand local cultures and markets either. I secured and completed an internship in Singapore […]
