What is a public relations professional? Are they communications specialists, practitioners, press secretaries, public affairs specialists, journalists, media specialists or publicists? The answer is yes – all of the above! These are all titles that can be synonymous with public relations. The diversity within the public relations industry is immense. From social media to event planning, to personal representation to […]
LinkedIn is one of the most underused tools for students and professionals. You can make connections, participate in discussions, search for jobs and more. According to the LinkedIn website, it operates the world’s largest professional network on the Internet with more than 100 million members in more than 200 countries and territories. That’s a huge network for professionals and students […]
Nothing is more exciting than traveling and meeting new people, especially when you are alongside more than a thousand other people who love the public relations profession just as much as you do. In 2009, I attended the PRSSA National Conference in San Diego, where I got my first inside look into the industry. Two years later, I now have […]
“Organizations need to look at the world as if they were standing on the moon,” is a quote from a U.S. student participant in the 2010 IBM Future Leaders Study suggesting globalization is a vital part of the current global economic environment. According to an April 2010 article in The New York Times, the term “corporate America” no longer exists. […]
A series of blog posts discussing new things in social media and how Chapters can take advantage. Number One: LinkedIn Gets a Makeover and YouTube Allows Easier Editing LinkedIn LinkedIn has recently released its first major enhancement since the introduction of “Groups” in August 2008. The new features are intended to make the look and feel of the entire site […]
When you’re completing your public relations education, you frequently ask professionals and mentors, “What is a typical day in PR like?” Frequently, you get the same answer, “There is no typical day!” The reason? Because it’s very true! As public relations professionals, we have a wide range of skills, which allow us to be extremely helpful to an organization on […]
I’ll admit it — sometimes I’m overwhelmed by social media. No, I’m not just talking about maintaining friend lists on Facebook, checking in to favorite restaurants on Foursquare or shortening pesky URLs on Twitter. But in addition to keeping my nose in public relations textbooks and trying to stay up to date on my Google Reader feeds, using social media […]
Working public affairs for the U.S. Air Force at entry level is very interesting. I am part of the P.A.L.A.C.E. Acquire program, which is a paid management internship program that offers you a permanent position upon completion of training. At a major command, you must rotate through community relations, media operations and internal information, which is my current assignment. A […]
Are you wondering how to stand out to employers in this tough economy? The PRSSA University of Southern Mississippi Chapter is focused on answering that question at their first Regional Activity. The answer is tied to your use and knowledge of tools that are utterly foreign to many who graduated just five years ago. The answer? Social media. But we […]
