Take Initiatives With Your Passion

[quote]Find something you are passionate about and keep tremendously interested in it. –Julia Child[/quote] Using Julia Child’s advice, I have been able to create a couple of unique internships for myself. In the past two summers, I have interned for two companies; the Indiana ICE, a hockey team located in Indianapolis; and Falco Ink, an entertainment public relations and marketing […]

Gaining Connections and Jobs through LinkedIn

Gaining Connections and Jobs through LinkedIn

LinkedIn is one of the fastest growing social media networks and is the go-to social network for professionals and networking. It is important for students to maintain a presence on LinkedIn for several reasons, including: promoting yourself, connecting with professionals, searching for jobs and more. This professional network can land anyone a job if used in the right way. When building or improving your LinkedIn profile, focus […]

What to do During a Lazy Summer Week

What to do During a Lazy Summer Week

Summer internships are one of the most valuable ways to gain professional experience to put on your resume. However, most internships end a few weeks before the fall semester starts. It’s tempting to turn into a couch potato during those final summer days, catching up on your television shows and not getting up from the couch except to get more […]

Public Relations: When Two Worlds Collide

Communications students came to the nation’s capital on March 23-24 to learn the importance of traditional and new media in public relations. At the PRSSA Regional Conference, “When Two Worlds Collide: Bridging Online and Offline Communication,” speakers and panelists with backgrounds in politics, crisis communication, social media, nonprofits and more shared their stories and offered tips to help students face […]

A Day in the Life of Tourism Public Relations

As a public relations professional in the tourism industry, I handle the communications for Hotel Valley Ho, a AAA four-diamond hotel in downtown Scottsdale, Ariz. My daily activities include several traditional and nontraditional public relations tasks such as: Coordinating Writer Visits We frequently have journalists visit and then write about the hotel. They either contact us directly or they are […]