8 Tips for Writing a Regional Conference Bid

Interested in hosting a PRSSA Regional Conference next spring? Hosting a Regional Conference is a great way for your Chapter to gain valuable event planning experience while networking with other PRSSA Chapters and professionals from your region. Whether this is your first year bidding or you’ve been through this process many times, here are eight tips to make your bid […]

Welcome to the Wide World of Public Relations

What is a public relations professional? Are they communications specialists, practitioners, press secretaries, public affairs specialists, journalists, media specialists or publicists? The answer is yes – all of the above! These are all titles that can be synonymous with public relations. The diversity within the public relations industry is immense. From social media to event planning, to personal representation to […]

Making Professional Connections: How To Stand Out and Make An Impression

You attend various PRSA meetings, conferences and professional networking events all the time. You exchange business cards with the professionals you meet. You follow up with them via email. Could it be possible you’re just “going through the motions”? Do you ever feel like everything you do is simply not enough for professional development? Follow these tips to improve your […]

How To Use Research for PRSSA Planning

Planning for a year of PRSSA meetings, socials and activities can be difficult.  There are many things the Chapter president and executive board need to take into consideration. Don’t forget the following: 1. Consider University Calendar and Events When researching to plan your year, start with your school calendar. Make sure you look at breaks, holidays and other university events […]

A Day in the Life of Small Business PR

Having a public relations position at a small business means that your daily responsibilities probably include more than public relations. Working for a four-person start-up, I have dabbled in marketing, administration, Web development and other company-specific tasks — I actually wrote a 300-plus-page lab manual and designed all of the company’s reporting documents. Although working for a small business didn’t […]