Learn to Pitch a Story Like a Baseball Player: With Fastballs, Curves and Change-Ups [National Conference Session Recap]

Event: Perfecting the Pitch Presenter: Dr. Joseph V. Trahan III, APR, Fellow PRSA, President and CEO, Trahan & Associates Recap: What is the recipe for a perfect pitch? Like baseball, pitching a story has a certain art and science to it. Public relations demands practitioners who are capable of pitching a great story. For the best pitching strategy, identify the […]

I Got 99 Problems but a Pitch Ain’t One: Tips for Proper Pitching to a Publication

Whether you’re pitching the media on a story about your client’s next big campaign or trying to publish your masterful 3,000-word feature story, there are a few things you should know before you hit send on that email. Do Your Research This step is of the utmost importance. Don’t pitch to a publication you know nothing about. Learn about the […]

Intern Talk: Crafting a Standout Résumé

Intern Talk: Crafting a Standout Résumé

The process of applying for jobs can be overwhelming due to the many variables – especially with résumés – that can affect your hiring potential. If you prepare and research in advance, it is much easier to craft a résumé that stands out among the rest. Remember that it’s not all about you On its surface, a résumé is documentation of your professional […]