Adam Ritchie, Principal at Adam Ritchie Brand Direction, is one of the featured speakers who will be at the PRSSA 2017 National Conference this October. Adam’s session, Invention in PR, will cover breaking the rules, creating new communication vehicles and even coming up with the product. Learn to run a campaign across multiple industries and leave no stone unturned. So, […]
Storytelling is one of the many hats public relations practitioners wear. A good story can captivate the audience while a not-so-good story can put them to sleep. As public relations pre-professionals, we are responsible for telling our clients’ stories across a variety of platforms. However, a client’s story is not the only story you should be telling. In fact, one […]
The PRSSA National Committee is taking a proactive step toward aligning our incoming revenue streams with our operating costs by proposing a dues adjustment. This proposal will be presented to the National Assembly delegation to help maintain member benefits and continue advancements needed to enhance our Society. If this proposals is approved, annual national dues will increase from $50 to […]
Ethics month is a great time to learn about ethics, but how are you going to use them when you graduate? Why does PRSSA and PRSA put so much emphasis on ethics? Here are two professionals to help answer questions related to using ethics in public relations. Cole Buergi (CB) is the vice president of business development at a […]
As the new semester starts, Chapters around the nation will be welcoming new members and returning members alike. If you’re new or returning and are not currently holding a position, here are some great ways to be a great general member: 1. Ask questions and participate in discussions Many Chapters invite speakers to meetings, and there is usually time for […]
