People ask me many questions about majoring in both public relations and psychology: What do those two have in common? Aren’t those both easy majors where you can only go to graduate school before finding a job? The two fields play into each other more than many people realize. Psychology is an important tool to know in today’s competitive work […]
Strange human experiments, Russian espionage or supernatural phenomena? What happens in the secretive National Laboratory in Hawkins, Indiana? These are the questions running through the minds of the citizens in the fictional town of Netflix’s smash-hit “Stranger Things.” Hawkins National Laboratory is a central aspect of “Stranger Things,” and those running the lab made quite a few PR blunders (among […]
PR work from home to co-founding one of the fastest growing tech companies in the nation, Podium. Today Podium has more than 100,000 users and 250 employees. With more than $32 million in investments, Podium looks to hire 400 new employees in the next five years and construct an exclusive building in Lehi, Utah. When Steele was doing PR freelance […]
I’m currently taking a public relations case study course in which every class we discuss and examine some of PR’s best and worst moments. Topics have ranged from consumer products and health communication, to social marketing campaigns and community relation cases. Since starting this course, I have greatly developed my sense of what makes a good versus bad case study. […]
When we are about to graduate, we start to ask ourselves: what am I going to do from now on? As members of PRSSA, the answer to that question is public relations. But once we start college to become a professional, we realize that studying isn’t enough. Even though authors, such as Wilcox, Bernays or Grunig, are a key to […]
You can find a handful of PR agencies in almost every major city in the United States, as well as around the world, that range from global agencies to local-run firms. With so many agencies and such a diverse set of professionals, what makes a certain firm stand out above others? Is it the organizational structure? Their clients? Their core […]
As a diligent public relations student nearing graduation, you’ve likely served as a member in your PRSSA Chapter, completed an awesome internship at a local agency and have maybe even done your share of networking at industry conferences. But it’s no secret how competitive the entry-level job market can be. You’ve put yourself ahead of the hiring curve by doing […]
According to SEO-PR, public relations is believed to have been around for almost 100 years. This means that for 100 years companies, organizations, individuals and groups have been practicing the professional skill of maintaining a positive image in the eye of the public. Shortly after public relations came to fruition, something called employee communication surfaced on the desks in professional […]
Attending the PRSSA 2017 National Conference is one of the best things you can do for your college and professional career. Between the professional development sessions, social networking events and more, you will have countless opportunities to grow personally and launch your future career. However, it can be difficult to make that initial investment of $310 (for members) to register. […]
Thank you to everyone who participated in our PRSSA 2017 National Conference Twitter chat. Specifically, we’d like to thank our co-hosts, National Conference Communications Coordinator Rachel McLean (tweeting from @rachelemclean) and Vice President of Digital Communication JaCey Yonke (tweeting from the @PRSSANational account) for guiding the conversation. Please be on the lookout for next month’s Twitter chat! https://storify.com/prssanational/prssanc-twitter-chat-recap
