Honesty and Truth: A Practitioner’s Dilemma

Honesty and Truth: A Practitioner’s Dilemma

Public relations practitioners are faced with dilemmas on a daily basis. Choices must be made to determine what medium will be most effective to disseminate a message, or what strategy of crisis management to initiate after an incident. Decisions go beyond strictly business and stray into the areas of ethics and moral decisions. Good public relations practitioners strive to conduct […]

An Inside Look to nycPRGirls: Personal Lessons on Juggling Life, Work and Responsibilities

An Inside Look to nycPRGirls: Personal Lessons on Juggling Life, Work and Responsibilities

Multitasking is one of the hardest learned skills. Between juggling clients, your personal life and any outside responsibilities, it is easy to feel overwhelmed. While I have a fulltime job, I am also a co-founder of the blog nyc PR girls (www.nycPRgirls.com) alongside Meg, a best friend of mine I met during my first official job out of college. We […]

Three Tips for Making the Most out of a Networking Event

Many networking opportunities exist for students, such as conferences, conventions, mentor shadowing days and agency tours. It is important to shine at these events, as the connections you make could later help your professional career.  Here are three tips to consider when attending your next networking event. Do Your Research Before going to your event, take a look at who […]

Five Steps to a Professional Online Portfolio

Five Steps to a Professional Online Portfolio

In the past, a hard copy of your résumé may have been enough to get your dream position; now, employers want more. With all of today’s advances in technology, students are able to not only provide a detailed résumé of their achievements, but also an online portfolio that can showcase some of their finest work. Online portfolios allow future employees […]

Gaining Connections and Jobs through LinkedIn

Gaining Connections and Jobs through LinkedIn

LinkedIn is one of the fastest growing social media networks and is the go-to social network for professionals and networking. It is important for students to maintain a presence on LinkedIn for several reasons, including: promoting yourself, connecting with professionals, searching for jobs and more. This professional network can land anyone a job if used in the right way. When building or improving your LinkedIn profile, focus […]