The Art of Disney Storytelling: Q&A with Conference Keynote Speaker Craig Dezern

Cinderella. Beauty and the Beast. Snow White and the Seven Dwarfs. These are some of the classic Disney stories we grew up with and made us believe in magic. The heart of Disney public relations captures that magic with storytelling. In this Q&A, Craig Dezern, vice president, Global Public Relations for Disney Destinations and keynote speaker for the PRSSA 2011 […]

Semester Reading

By now, most of us have started classes and with it, purchased hundreds of dollars of books. As you stare at the thousands of pages you will be assigned to read this semester, why not mix in a few picks of your own? Below are three books I highly recommend you read if you haven’t yet: Groundswell Charlene Li and […]