This past February, 23 Chapter members traveled to New York City for a five-day agency tour I designed to give students firsthand exposure to the professional world of public relations.
To those unfamiliar with or new to PRSSA, ICON may appear like any other Conference. However, for those deeply involved in the organization, ICON holds the potential to be a life-changing event. When I first got involved with PRSSA, I had little knowledge about what it entailed; what it means to be a Chapter leader or what is the significance […]
Studying abroad is filled with incredible opportunities and benefits that last a lifetime. Some of these include new experiences, diving deep into a different culture, and even grasping another language. When I embarked on my first journey abroad in Spain, these benefits were so evident. However, I realized that studying abroad not only shaped me into a more well-balanced individual, […]
As a result of COVID-19, companies have had to learn how to best communicate with their customers and their employees virtually. Platforms such as Zoom, Microsoft Teams, Cisco WebEx and many more have allowed for companies to continue to meet in large groups. For public relations professionals, this meant many of the traditional forms of communications had gone out the […]
