At a BYU Chapter meeting last year, we hosted a panel of public relations professionals who talked about social media and its influence on the profession. Most of the session was spent discussing the uses of and potential for the field. At the end, panelists were asked what their biggest criticism of social media was. One panelist said that social […]
Public Relations is a fascinating and unique industry. As economic times turn tough, the industry responds differently than many others. When profits decline in some organizations, public relations is the first thing to go, but the industry trend seems to be just the opposite. As a whole, the industry has been resilient throughout economic tough times. Adapting to circumstances seems […]
Some of you may have read Andrew Cohen’s remarks that impugned the integrity of the public relations profession. In a June 1, 2008 commentary following publication of former White House Press Secretary Scott McClellan’s book, Cohen, a legal analyst for CBS, made gratuitous allegations about the profession. “Show me a PR person who is ‘accurate’ and ‘truthful,’ and I’ll show […]
This post is tied to the latest edition of FORUM. We look forward to read your responses to this question: Looking back through the course of the 2007-08 school year, what is the most valuable piece of knowledge you took from PRSSA?
Let’s face it, United States’ economy is not looking too hot. Each month accounts for another record loss of jobs, banks are announcing losses of billions of dollars due to the sub-prime mortgage and credit crunch, and it seems that industries are beginning to brace for worse things to come. Also, the jobs many Americans use to have are going […]
PRSSA understands the importance of public relations in today’s society. As communications become more integrated, the purest form of connecting to an audience can be found in public relations. As public relations becomes an international practice, it is interesting to see how it is accepted. Below is a link from the New York Times that highlights this point. Public Relations […]
One of our own PRSSA members, Kelsey Boyd, attended the PRSA 2008 Southwest District Conference. Below are her thoughts from attending: “April 9-11, I had the privilege of attending the PRSA 2008 Southwest District Conference in Little Rock. The conference topic was “Public Relations in the New Media World.” Throughout the week, speakers discussed the importance of new media such […]
Lets do some math: Approximately 150 of the most enthused PRSSA members + 44 acres of beauty on a resort + 4 days = A National Assembly I will not forget. Thank you so much for attending National Assembly and representing your respective PRSSA Chapters in voting for the PRSSA 2008-2009 National Committee. The energy last weekend was so refreshing […]
Along with being a successful practitioner, it is important to know who is really the person or organization making the final decision. The Columbian Journalism Review, lists the major holding organizations and the organizations they own. Check it out
We all know that in order for many organizations to succeed, they need some kind of public relations function. With new tools and ideas floating around and increased scrutiny on the public relations industry, its crucial that we can display our thoughts about what public relations can do. For example, one of the most discussed debates is how and why […]
