As a former soccer player and lover of the sport, I’m in heaven this summer. The 2014 FIFA World Cup is currently underway in Brazil, and despite the fact that the U.S. was sent home, I haven’t been able to peel my eyes from the television. I also haven’t been able to peel my eyes away from my laptop, iPad […]
As the most popular social network for job-seekers and professionals, LinkedIn can be fairly confusing, and there’s not much help available through the site. Worry not—below are some of the best tips to ensure your profile is as visible and searchable as possible. How to optimize your profile 1. Customize your URL Rather than having a complex URL full of […]
It’s no secret that smartphones are a necessity for public relations professionals in today’s society. Mobile applications help make our lives—and jobs—much easier. Looking to download some new apps for your phone? Take note of these six new apps that fellow PRSSA members recommend: NoteSuite is an all-in-one app available on the iPad and Mac that allows you to take notes, take […]
Design and public relations have more in common than you may think. They both have the same end result: delivering clients’ key messages in the best possible way. The look and key message should be one in the same. Here are a few helpful hints to enhance your design skills: Play Around The most useful advice I can give anyone […]
Thank you to everyone who participated in our April 2014 Twitter Chat, “Following Through With the Internship Hunt.” We appreciate everyone’s tweets this year throughout all of our Twitter Chats and would like to thank everyone who participated in our last one of the year! We’d also like to thank our co-hosts Vice President of Career Services Ellie Boggs and Vice […]
Thank you to everyone who participated in our March 2014 Twitter Chat, “Planning for Your Chapter’s Success.” Specifically, we’d like to thank our co-hosts PRSSA National Professional Adviser Don Egle, APR, ABC and Vice President of Public Relations Ben Butler (tweeting from the @PRSSANational account) for leading the conversation. Join us on April 15 at 9 p.m. ET for the next […]
Thank you to everyone who participated in our action-packed February 2014 Twitter Chat, “Branding Success: Becoming the CEO of You.” Specifically, we’d like to thank our co-hosts Jason Mollica of JRM Comm and Vice President of Public Relations, Ben Butler (tweeting from the @PRSSANational account), for leading the conversation. Join us on March 24 at 9 p.m. ET for the next PRSSA Twitter Chat: […]
Over the last five months, the CEO of You series has taken off even more than I expected. The apex was appearing at last October’s PRSSA National Conference in Philadelphia. The response from the students in attendance and on social media was way beyond any expectations. Was I an original adopter of personal branding? No. When I was in school, […]
This Valentine’s Day, we asked PRSSA members to share what they love most about the Society. A big cyber hug to everyone that participated using the #PRSSAlove hashtag! [<a href=”//storify.com/prssanational/2014-prssalove-recap” target=”_blank”>View the story “Valentine’s Day 2014: #PRSSAlove Recap” on Storify</a>]
T-Mobile CEO Responds to Self-Created Crisis
Among the more recent public relations crises are comments made by T-Mobile CEO John Legere regarding his competitors. At a company press event on June 18, Legere shared his thoughts about AT&T and Verizon by making a comment that appeared more offensive than productive. While Legere is known for his extreme language, many in the audience and those who heard […]