The Benefits of Participating in Student Campaigns Won’t Be LessThanUThink

The Benefits of Participating in Student Campaigns Won’t Be LessThanUThink

Have you worked on a project through your PRSSA Chapter or student-run firm that went farther than ever expected? For public relations and advertising students at the University of Alabama, this was the case with the “LessThanUThink” (LTUT) campaign originally created in the spring of 2009 for an American Advertising Federation student competition. Following the competition, The Century Council, a […]

Earn Recognition and Educational Funding through PRSSA National Awards and Scholarships

Earn Recognition and Educational Funding through PRSSA National Awards and Scholarships

During her time as a member of the PRSSA Chapter at Indiana University Bloomington and the 2011-2012 FORUM Editor-in-Chief, Amy Bishop won many awards and scholarships. The following are her tips for submissions to win awards and scholarships in a Q&A format. Q: What awards did you receive while in PRSSA? A: The Stephen D. Pisinski Memorial Scholarship, the Betsy Plank/PRSSA […]

Strengthening the Relationship Between Chapter and Firm

Strengthening the Relationship Between Chapter and Firm

Though you may not realize it, PRSSA Chapters and student-run firms often have similar goals. Both groups want to connect with students and help prepare them for life after graduation. Strengthening the relationship between these two groups will benefit both parties, as well as the students you wish to motivate. Here are some ways to improve that relationship: Recruit together […]

Five Reasons Your Chapter Should Participate in the FUNdraising Bowl

The National FUNdraising Bowl season is upon us. PRSSA calls on all Chapters to submit their fundraising ideas. From Feb. 1 through May 31, Chapters can submit fundraisers to the contest by filling out the one-page FUNdraising Bowl application. Each Chapter is allowed one submission per month and must be submitted by midnight on the last day of each month. […]

The Power of the Coffee Date

The Power of the Coffee Date

Every PRSSA Chapter has its own recruitment style. Some use more traditional techniques such as posters, mail inserts and all-campus emails to reach possible members. Others host large-scale parties with pizza and refreshments to bring in prospective members. Whatever methods are used, I would argue that being an effective recruiter is one of the most vital skills for a Chapter […]

Looking for Innovative Solutions? Create a Diverse Team

The next time you’re in a meeting, look around and see who’s involved. Website issues? Interactive department. Employee training? Human resources. They’re experts in the subject, they have experience in the field and surely if anyone can solve a problem, it’s the people who know the most about it. This makes sense, of course. Except that this is not always […]