A Brand New You

Just like any healthy relationship, it takes strong communication to make people aware of who you are and what you’re about. What’s your relationship status with your personal brand? If you’re checking the “it’s complicated” box, you’re not alone. Your personal brand is complicated to deal with, both internally and externally. But in order to establish a healthy relationship between […]

Getting Outside the Classroom: How Agency Tours Provide Young Pros With Valuable Advice

Agency tours offer a chance for students to peek into their future careers and get inspired. Meeting with professionals gives the organization access to advice from people who are active and knowledgeable in the industry. Last semester, the University of Wisconsin–Eau Claire PRSSA Chapter traveled to Minneapolis to check out two communication powerhouses: Lola Red and broadhead. Lola Red is […]

The Power of a Network

As communications professionals, we’re sure you’ve heard it before — your network is everything. So, what is a network? By definition, a network is “an interconnected or interrelated chain, group or system.” You likely already know that your network is comprised of the professionals you meet throughout your life at conferences, trainings, happy hours, etc. What you might not have […]