We’d like to thank everyone who participated in the March PRSSA Twitter chat. Specifically, we’d like to thank co-moderators Vice President of Public Relations, Lauren Gray and Vice President of Professional Development, Jessica Noonan for leading the conversation. Join us on April 17 at 9 p.m. ET for the next PRSSA Twitter chat. Review highlights of the chat below. What […]
At some point during college, things like résumés, professional appearance and internships become priorities. Like Uncle Scar from Disney’s “The Lion King” says, “Be prepared.” If you aren’t prepared ahead of time, you will fall behind other students trying to do the same thing — land a job. Preparation is a key factor. It’s important to know what can help […]
Cover letters are one of the most important elements of the application process. A strong cover letter can place you ahead of the applicant pool, while a poor cover letter can take you out of the running. This month, I sat down with Erin Pope to discuss how students can create stand-out cover letters. Pope is a media relations specialist […]
Tailoring your resume to each position you apply for may seem like a daunting task. But a few simple things can help you perfect your resume for different internships or jobs. Follow these tips to create a resume that will always stay at the top of the pile of applicants. What do you include in your resume? What advice do […]
Recruiters and human resources staff are often overlooked but are vital to a career in public relations. For many companies, these are the people who decide if your résumé is “worth” sending on to the desired internal teams. For this reason, it is important to network with these professionals when you’re at PRSSA, PRSA or other networking events, as they […]
Resumes are consistently a hot topic among PRSSA students. Length, format, design and content are all issues that students struggle with. But, a strong resume is crucial to experiencing success in the internship market. This month, I sat down with Jessica Bernot, a senior account executive at Landau Public Relations in Cleveland, to discuss what students should consider when developing […]
Branding. It’s a word we hear very often, but how do we really know what it means? Branding is often thought of as what images, colors or sayings come to mind when you think about a company or a person. Consistency and repetition are both imperative for successful branding. Consistency This is the most important part of branding. No one […]
