Session: Rebooting Your Résumé Presenter: Devon Conley, Ketchum Recap: Senior Human Resources Manager Devon Conley reminded members that on average, résumés are viewed for a total of six seconds. “What can you do in six seconds to make me want to reach out to you?” asked Conley. Session attendees received instructions of the do’s and don’ts of résumés and connecting with recruiters. “I was excited […]
Where are all the good mentors hiding? There are networking events, but how do you know if the established professional you’re interested in is looking for a mentee, or even ready for a mentorship? There are professional organizations that boast matching programs based on your interests and aspirations, but you’re looking for a deeper connection not a mentor of the […]
Session: Living the Life: Entertainment PR Presenters: Priscilla Clarke, President, Clarke & Associates, LLC (@pclarkepr); Nicole Garner, CEO, The Garner Circle LLC (@thegarnercircle) Recap: Priscilla Clarke from Clarke & Associates, LLC described her company as non-profit mixed with entertainment. She made sure to add stories from her public relations career as examples for what to do and what not to do […]
Session: Around the World and Back: International PR Moderator: John Trybus, APR, The British Embassy Panelists: Liselle Yorke, Grameen Foundation; Amber Khan, Women for Women International; Laura Rusu, Oxfam America Recap: According to Amber Khan, the most pressing international issues right now are global groups such as ISIS and the impact they have on women and children. The use of torture, gender-based violence against […]
Session: Welcome and Keynote Address Presenter: Pam Jenkins, Powell Tate Recap: Pam Jenkins started the keynote address with inspirational words as she challenged members to change the world. Jenkins, president of Powell Tate, went onto to explain why the public relations field is a good choice. The world needs public relations because it is fundamental to everything an organization does, […]
Have you ever wanted to contribute to a blog but were unsure what to write about? Participate in “Progressions Writing Prompts,” a monthly writing exercise and contest held by PRSSA to enhance your skills and have the opportunity to get your personal blog recognized nationally. The October 2014 writing prompt is as follows: “How do you think connecting with your […]
Thank you to everyone who participated in our October 2014 Twitter Chat. Specifically, we’d like to thank our co-hosts, the PRSSA 2014 National Conference Committee (tweeting from the @PRSSANC account) and Vice President of Public Relations Ethan Parry (tweeting from the @PRSSANational account) for guiding the conversation. Join us on Oct. 28 at 9 p.m. ET for the next PRSSA Twitter […]
On college campuses, generating revenue for your Chapter can be a difficult task. On top of that, it can be tough to convince your members to put their busy lives on pause for fundraising projects. In my experience, I’ve found a few helpful ways to combat these challenges. Here are my favorite tips for Chapter fundraising: 1. Understand your audience. […]
With PRSSA 2014 National Conference quickly approaching, I am sure you are actively counting down the days until your trip to Washington, D.C. As part of your Conference preparations, I hope that you’re also thinking about how to make the most of the opportunities that you will have to interact with the 2,000-plus public relations professionals who will be attending […]
Biola University public relations student Collin Callahan sat down with his stepmother Dianne Callahan, area director for the Leukemia & Lymphoma Society, to talk about ethics and glean some advice for entering the public relations industry.
