Motivated? Dedicated? Run for PRSSA National Committee

Ever wondered who manages much of the PRSSA member benefits and national initiatives? The PRSSA National Committee leads these important professional development opportunities. Interested in contributing to national leadership? If you are a motivated student and dedicated Chapter member, running for the National Committee at the PRSSA 2012 National Assembly could be just the thing for you. The National Committee […]

A Day in the Life of Tourism Public Relations

As a public relations professional in the tourism industry, I handle the communications for Hotel Valley Ho, a AAA four-diamond hotel in downtown Scottsdale, Ariz. My daily activities include several traditional and nontraditional public relations tasks such as: Coordinating Writer Visits We frequently have journalists visit and then write about the hotel. They either contact us directly or they are […]

Transitioning: The Journey From PRSSA to PRSA

When I started my college education at Boston University, I knew I wanted to be a public relations major. I immediately became involved in PRSSA, working in particular with Regional Activities (now known as Regional Conferences). I eventually became President of my Chapter, then Vice President of Regional Activities on the National Committee. I considered PRSSA the best part of […]

Understanding the Business Case for Public Relations

Choosing to become a public relations practitioner is not necessarily a well-known career choice like an engineer, accountant or healthcare provider. PRSA’s industry advocacy campaign, the Business Case for Public Relations, shapes the way people value public relations  in every form of business. It not only promotes professionalism, but also sheds light on why public relations is important to the […]

How To Build Leaders Through Community Service

In the business world, we call community service social responsibility. However, it is much more than that — it is building leadership. Our field requires us to be strong communicators and advocates for the public good. We are often the influencers and changemakers in our society. PRSSA Chapters all over the nation are building leaders in their communities. For example, […]