For years, National Conference has been a great way for students studying public relations to interact with professionals from all across the country. The connections you make by attending can even help you land an interview for your dream internship or job. But before you immerse yourself into the Conference setting, where you will spend days networking with distinguished practitioners, […]
Branding. It’s a word we hear very often, but how do we really know what it means? Branding is often thought of as what images, colors or sayings come to mind when you think about a company or a person. Consistency and repetition are both imperative for successful branding. Consistency This is the most important part of branding. No one […]
The Ohio State University’s Regional Activity focused on young professionalism, showcased Columbus young professionals and The Ohio State University’s Ohio Union. Committee members of The Ohio State University’s PRSSA Regional Activity. Students from 11 universities gathered on April 16 to hear from keynote speaker Amanda DeCastro of Time Warner Cable. Amanda shared six tips for young professionals, including: never stop […]
East Carolina University hosted its first PRSSA Regional Activity, “A PR Life Is the Life for Me: A Guide to Becoming Successful in the Professional World.” The first keynote speaker was Elizabeth Schuler, a former ECU PRSSA Chapter President and an account executive at Garage Branding in Winston Salem, N.C. She described the transition from being a college student to […]
I’ll admit it — sometimes I’m overwhelmed by social media. No, I’m not just talking about maintaining friend lists on Facebook, checking in to favorite restaurants on Foursquare or shortening pesky URLs on Twitter. But in addition to keeping my nose in public relations textbooks and trying to stay up to date on my Google Reader feeds, using social media […]
