Your Brand, Your Story: The Importance of Personal Branding

Your Brand, Your Story: The Importance of Personal Branding

Some of the best-known brands tell a story. From Nike’s iconic swoosh that motivates us to push harder to McDonalds’s tagline that reminds us we’re “lovin’ it,” sometimes the most well-known brands are represented more by their stories than the products they sell. What if I told you the same branding principles apply to you as a professional? The idea […]