October Twitter Chat Recap: Standing on the Shoulders of Giants

Thank you to everyone who participated in our October 2015 Twitter chat. Specifically, we’d like to thank our co-hosts, Vice President of Professional Development Sarah Johnson (tweeting from @SJo_94) and Vice President of Public Relations Nolan Miles (tweeting from the @PRSSANational account) for guiding the conversation. Please be on the lookout for next month’s Twitter chat! [View the story “October Twitter […]

Best Practices: Building Better Relationships with Your PRSA Sponsor Chapter

Networking is always a priority for PRSSA members as they seek guidance and work to grow as professionals, but it’s not always easy. Some members don’t feel comfortable reaching out to people and it’s not always easy finding a professional who has the time. Fortunately for PRSSA, we have the incredible opportunity to learn from the pros in our parent […]

Every Great Leader Starts with a Mentor: Kick Off PRSSA/PRSA Relationship Month by Jump-Starting Your Mentorship Program

Let’s face it: No one has ever reached success alone. According to articles in publications like Forbes and Small Business BC, Mark Zuckerberg, co-founder and CEO of Facebook, was not alone. During the creation of the famous social media site, Steve Jobs mentored him. Jobs taught Zuckerberg to focus on high quality and the overall meaning behind the business. Bill Gates, […]

Celebrate Public Relations with the Plank Center

Ten years ago, the Plank Center for Leadership in Public Relations was established and named after the “first lady of public relations,” Betsy Plank. The board of trustees at The University of Alabama established the Plank Center on February 4, 2005, to develop research, scholarships and forums that advance the ethical practice of public relations. The Plank Center has become […]

The Importance of Mentoring Millennial Minority Students

Fewer than 20 years ago, virtually no books were available pertaining to the topic of workplace diversity. Journal articles on the topic were just as rare. Today, things have changed considerably. Hardly a day goes by that a national newspaper, magazine, blog or social media site doesn’t run a story on an aspect of the increasing diversity of the U.S. […]