Recent college grads and current students seeking to develop a wide variety of skills often think they have to apply to Fortune 100 companies to gain credible experience. Yet, most often overlook amazing small companies, organizations and institutions right in their backyard. Contrary to the career tracks of most PR & Communications professionals, my career began in local hospital administration. […]
This piece is part of the new series, New Pro? No Problem: The PRSA New Professionals Guide to Success. Graduation is around the corner and the job search is on! But what happens after you secure your first gig? It is important to stay involved in professional organizations like PRSA even after graduation for continued professional development and networking. Here […]
I’ve spoken with a lot of college students over the years. One of my favorite questions they ask me is “what are you looking for in an ideal employee?” I love the question for a number of reasons because even the fact that they’re asking me a question like this is one of the things that I look for in […]
![PRSSA to PRSA Transition [Leadership Rally Recap]](https://progressions.prsa.org/wp-content/uploads/2018/06/Screen-Shot-2018-06-12-at-10.45.10-PM.png)
Congratulations! You’ve graduated from college but sadly, that also means you’ve graduated from PRSSA. You can’t help but think to yourself, what next? At the 2018 Leadership Rally in Scottsdale, Arizona, PRSSA National Faculty Adviser, Alisa Agozzino and PRSA Board Liaison, Michelle Olson discussed the structure of PRSSA and how to make a seamless and beneficial transition to PRSA. Dr. […]
![Seven Truths: Trends That Will Affect Your Work as Students and Professionals [Leadership Rally Recap]](https://progressions.prsa.org/wp-content/uploads/2018/06/Screen-Shot-2018-06-20-at-9.56.38-AM.png)
Saturday’s Keynote and case study speaker was Keith Burton of Grayson Emmett Partners. His presentation covered seven truths that he believes are affecting students and professionals in the industry. The seven truths, according to Mr. Burton are: 1) Average is officially dead. The field of public relations is moving and changing quickly. If older models are being used and produced […]
Executive board members and rising leaders of the PRSSA chapters at Florida International University (FIU), the University of Southern Florida (USF) and the University of Florida (UF) came together for the first Southeast PRSSA Leadership Summit February 10. For the half-day summit, UF PRSSA invited PRSSA chapters across the southeast region to make the trek to Gainesville, Florida to grow […]
View Storify. Thank you to everyone who participated in our Student-run Firm Twitter chat. Specifically, we’d like to thank our co-hosts Vice President of Professional Development (@Ashleigh_K_W) and Vice President of Digital Communication JaCey Yonke (tweeting from the @PRSSANational account) for guiding the conversation. Be sure to join us for next Twitter chat taking place next month!
According to the Merriam-Webster dictionary, a mentor is “a trusted counselor or guide.” However, a mentor is so much more. Through my experiences, both as a mentor and mentee, the relationship you craft with this individual goes beyond that. This person becomes a coach, cheerleader, adviser, confidant and, hopefully, a friend. My mentors have led me to career opportunities, pushed […]
This past July, I had the pleasure of traveling to Chicago, Illinois, to attend the Plank Center Board meetings at the Union League Club. The Plank Center sponsored this year’s Leadership Rally for Chapter presidents and firm directors as well as the Living Legends Panel at National Conference, as it continues to further the work of Betsy Plank — founder […]
For those of you who haven’t seen “The Devil Wears Prada,” this won’t make much sense. For those with good taste, please enjoy. Like her or hate her, Miranda Priestly is effective in her job. What can we learn from the Devil herself? Plenty. For now, let’s focus on three things — never settle for less than the best, take […]
