Progressions

Uncovering Isolation: Simple Ways for PRSSA Chapters to Support BIPOC Members’ Mental Health
July 24, 2024

Uncovering Isolation: Simple Ways for PRSSA Chapters to Support BIPOC Members’ Mental Health

Written for BIPOC Mental Health Month The rise of mentorship programs, employee resource groups, productive discourse, and research devoted to public relations professionals who identify as black, indigenous, and other people of color (BIPOC) indicates that the PR industry is steadily becoming more inclusive. However, as we continue to create resources for BIPOC working professionals, we must not overlook their […]

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Becoming a Supportive Ally for the LGBTQIA+ Community in Today’s World 
June 28, 2024

Becoming a Supportive Ally for the LGBTQIA+ Community in Today’s World 

It is important for every individual to feel empowered in a community. Being an ally is essential in fostering an inclusive environment for everyone, including the LGBTQIA+ community. But the real question is: how do we become good allies in this society?  Being a good ally is an ongoing process that requires continuous learning, self-reflection, and action. These are a […]

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My Journey with FINN Partners: Embracing Diversity and Gaining Invaluable Insights
May 12, 2023

My Journey with FINN Partners: Embracing Diversity and Gaining Invaluable Insights

The FINN Partners Program for PR and Diversity focuses on educating and training both new and existing employees on the significance of diversity and inclusion while providing guidance on how to effectively implement these principles in their work. The program aims to actively engage with the broader PR industry by sharing best practices, stories, and thought leadership, inspiring others to […]

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<strong>The Spirit of Delta </strong>
January 6, 2023

The Spirit of Delta 

Delta Air Lines’ COVID-19 vaccination campaign, “Protected together. Connected together” exceeded its objective by 20%. The campaign gave a glimpse into airline crisis communications. Airline public relations is not the most popular career amongst young PR students, but maybe it should be.  Delta Air Lines, named to J.D. Power’s Best Airlines list in 2021, has many opportunities for PR professionals […]

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<strong>The Future of Public Relations Must Be Inclusive </strong>
November 9, 2022

The Future of Public Relations Must Be Inclusive 

As public relations professionals, it’s our job to understand our audiences well. This means understanding consumers on a personal level; but how could you possibly understand an individual who comes from a completely different walk of life?  While the answer to this question isn’t always easy, our generation can commit to improving the PR industry by seeking and supporting more […]

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Diversity and Political Communication: A Debt to be Paid
September 30, 2022

Diversity and Political Communication: A Debt to be Paid

Diversity tends to be approached with great caution from political communication professionals, but why? Personally, I believe that this is due to the fear that political parties have of losing voters if they take a position that may be controversial. This statement stands true not only when talking about problems facing the LGBTIQ+ community, but also when looking at people […]

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Together is Much Better
April 10, 2020

Together is Much Better

“If you always do what you’ve always done, you will always get what you’ve always got.” Have you ever heard this quote? The main purpose of this expression is to point out the fact that if you want to change the final result, you need to change the way you do things. In a globalized, well-connected world, we are always surrounded by different ways of thinking […]

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PRSSA PRoud Month — Twitter Chat Recap
February 10, 2020

PRSSA PRoud Month — Twitter Chat Recap

Thank you to everyone who participated in our PRSSA PRoud Month Twitter chat, “Loud and #PRoud: The Importance of D&I in the Industry.” This chat was co-hosted by Vice President of Diversity of Inclusion Adriênne Bolden (@leverage_miami) and Vice President of Digital Communications Carolyn Lok (tweeting from @PRSSANational). The Twitter chat was run using the hashtag #PRSSAPRoud, and highlights from the chat can be found […]

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How You Can Make Your Social Media More Inclusive to the Disability Community
January 16, 2020

How You Can Make Your Social Media More Inclusive to the Disability Community

The modern world of media is being led by the digital age. Even though the digital age has helped reduce geographical and social barriers, is the digital age completely inclusive to people with disabilities? Technology has monumentally changed our culture in the past decade, improving the lives of people with disabilities and I wonder where technology will take us in […]

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