Progressions

March 25, 2021

District Conference Preview- Welcome to the Neighborhood (Point Park University and Duquesne University)

This article is part of our 2021 District Conference coverage series. For more information on PRSSA District Conferences, click here. (Answers from Emma Christley, Chapter president and Conference Committee co-chair, Point Park University) Q1: How did you arrive at your conference theme, and what can members expect to see at this conference? We thought about this conference around the time the […]

March 24, 2021

District Conference Recap: Next Gen: Smashing Precedents (University of Rhode Island 2021)

This article is part of our 2021 District Conference coverage series. For more information on PRSSA District Conferences, click here. For the first time in the Chapter’s history, University of Rhode Island PRSSA was able to host a District Conference. This virtual conference, titled “Next Gen: Smashing Precedents,” took place on Friday, March 12 and Saturday, March 13 via Zoom. With […]

March 23, 2021

District Conference Recap: PRogress Through Tech (Temple University 2021)

This article is part of our 2021 District Conference coverage series. For more information on PRSSA District Conferences, click here. After almost two years in the making, “PRogress Through Tech” was brought to life by Temple University’s PRSSA Chapter on March 13, 2021. With attendance from seven different schools and over 60 students and professionals, “PRogress Through Tech” showed attendees how […]

March 19, 2021

The Importance of Passion in PR

In a field driven by storytelling, passion drives public relations. This is something I’ve especially noticed during my time with Relief Communications, LLC., a small public relations firm in Philadelphia working within the nonprofit sector. As the firm’s only intern, I’ve completed a variety of projects for clients such as Mural Arts Philadelphia, Historic Philadelphia, Inc., and Prevention Point Philadelphia. […]

March 17, 2021

“You’ve Got Mail!”: Tips to Deliver a Successful Rebranding

“Neither snow, nor rain, nor heat nor gloom of night stays these couriers from the swift completion of their appointed rounds.” While not official, this creed has long been associated with the United States Postal Service. Delivering over 400 million pieces of mail each day, the USPS is an essential component of America’s critical infrastructure. Since production began in 1987, the Grumman Life Long Vehicle has been […]

March 15, 2021

Practicing Public Relations in the Age of Cancel Culture

The concept of “cancel culture” has travelled through the mouths of politicians, tech CEOs, social media creators, and other sorts of influencers. The first time I heard of someone condemning this idea of online shaming was from President Obama while speaking at a summit for his foundation. The former president pushed back against these ideas of “judgmentalism” and “purity” found […]

March 12, 2021

Taylor Swift’s Hidden Message- a Smart Marketing Move

On February 11, Taylor Swift announced “Fearless” would be the first rerecorded album to be released, and “Love Story” is going to be the first single. When she announced this in an Instagram post, she posted a message that says how the original album, released in 2008, doesn’t tell her whole story, and she is excited to do that in […]

March 10, 2021

District Conference Preview- Next Gen: Smashing PRecedents (University of Rhode Island)

This article is part of our 2021 District Conference coverage series. For more information on PRSSA District Conferences, click here. The University of Rhode Island’s PRSSA Chapter is thrilled to present our virtual District Conference Next Gen: Smashing PRecedents taking place March 12–13, 2021. We arrived at this theme by reflecting on the ways public relations, and the world in […]

March 8, 2021

National Committee Spotlight: Career Services

This article is part of our National Committee Spotlight series. This series features our current National Committee reflecting on their experience and offering insights into their respective roles as we approach National Elections and Leadership Assembly. To learn more about running for National Committee, click here. Zane Landin — Vice President of Career Services What is your role? Give us a […]

March 5, 2021

District Conference Recap: PR Advanced Powered by Purpose (Boston University 2021)

The much-awaited Boston University PRSSA District Conference dubbed “PR Advanced Powered By Purpose”, was held virtually on Saturday February 20, 2021. With about 50 students in attendance, the conference aimed to bridge the gap between industry professionals and public relations students who wish to pursue successful careers after school. There were 14 conference speakers drawn from various industries to address […]