Public Relations is one of the most complicated, diverse, and impactful fields someone can enter. Not only do you have to be a “people person,” but you also have to be a storyteller, writer, creator, social media expert, and communicator. With all of their different responsibilities, PR professionals have the opportunity to make a huge difference. Still, knowing how to […]
As college students, many of us can relate to trying to find the “golden egg” internship — an internship that equally challenges us and allows us to further our learning in the public relations field. The internship search can begin to feel like it’s Easter morning all over again, with you searching for Easter eggs in your backyard. You know […]
Graduation is an exciting moment for college students, but there is also a lot of uncertainty that comes with it. Many students are nervous to enter the “real world,” and can you blame them? For most college graduates, school has been their primary focus for years. Now, they have to adjust to a new lifestyle. Whether you’re starting a full-time […]
I hate change. I’ve never been good at it. When my friends updated our group chat’s name, I made them do it in several steps so that I was eased into the new name. Needless to say, when Instagram redesigned their platform, my gut reaction was very negative. However, I was not alone. I put out a poll on my […]
A huge part of success for movies, musicians, and celebrities has been due to social media. As public relations professionals it is important to notice trends and how audiences react. Seeing how social media directly impacts aspects of the entertainment industry from movies to music and noticing how it builds success for them is important to know as a PR […]
Today marks 246 years of independence for the United States of America. While our nation is still learning and growing in many ways, it is important to recognize and celebrate some of America’s core values that allow us to live freely. The first amendment written into the constitution by our founding fathers states, “Congress shall make no law respecting an […]
What is actually worth doing? Every student has endless internships, service projects, clubs, jobs, and competitions demanding their limited time outside their course load. There are limitless ways to use your time and energy in order to bolster your resume, get real world experience, and secure a great job after graduation. That leaves us with the question: where is the […]
Business owners know Instagram and TikTok are the way to go for today’s marketing, but they don’t understand how to do it. That’s why they turn to you, someone who probably spends too much time on the platforms anyway. They think social media marketing will come as second nature to you. Except, oops: it doesn’t. The thought of running a […]
The thing that I love most about public relations is the broadness of the career paths you can take. You don’t have to stick to one industry — you can take your talents to the fashion industry, the tech industry, or even to the sports industry. As a PR professional who is interested in sports, I’ve always wondered how I […]
Psychotic women, love-struck men, drama, outrageous TV personalities, and endless gossip all come to mind when thinking about the reality television show “The Bachelor.” The series follows one man on his “journey for love” as he dates 30 women simultaneously in order to find “the one.” Although not what might initially come to mind, there are powerful lessons public relations […]
