One of the most important ideas to keep in mind throughout any personal, academic or professional journey is that there are always hidden learning opportunities. I recently attended a conference that hardened this idea and provided me with a combination of expected and unexpected new knowledge. On Feb. 24, Boston University hosted the 2024 PRSSA Northeast District Conference, PR Advanced, […]
The Universidad Argentina de la Empresa Chapter of PRSSA is thrilled to announce its upcoming major event. On April 12, 2024, our District Conference — “Ready, Steady, RACE!” — will unfold at the Universidad Argentina de la Empresa (UADE) in a hybrid format. The concept behind the theme “Ready, Steady, RACE!” holds a dual significance. On one hand, it acknowledges […]
There is no doubt 2023 was the year of Taylor Swift. From the Eras Tour to a Time Magazine cover, her name was everywhere. But she made her mark in the least expected area of all…..the NFL. Swift and Kansas City Chiefs tight end, Travis Kelce brought their high profile relationship to light last fall. Anyone involved has benefited of […]
As we delve into the world of PR, we inevitably get introduced to media relations. As interns, we’re often asked to create media lists and prepare press materials. Later we do pitches and outreach to journalists or reporters. Media relations is an indispensable part of PR and while to some this might come naturally, pitching is a skill. Developing relationships […]
Gen Z is reaching the finish line of their education and the start of their careers. Just like a good NASCAR race, the competition in the professional world is fierce. With the right pit crew of support and a toolbox of tips, Gen Z can zoom into their careers at lightning speed. That’s why the University of Nebraska at Omaha […]
Black History Month serves as a reflective time, where we can look back on the contributions and sacrifices made by Black people. It also serves as a time to call for action, a reminder that there is still much work to be done in the pursuit of true equality and justice for all. In recent years, companies have taken steps […]
Throughout my education in public relations, I’ve been reminded of how important it is to make connections with the peers and professionals around me. Networking has proven to be one of the most useful tools that has helped the Utah Valley University (UVU) Chapter grow. Learning to utilize networking to your advantage can be an excellent way to improve Chapter […]
1 … 2 … scroll. 1 … 2 … 3 … scroll. Check the comments … scroll. In a culture shaped by instant gratification and constant amusing stimulants, many of us do not know the last time that we were truly bored. We live in a world that never faces an undersupply of media for indulgence, making it more and […]
As a recently established Chapter, there is one thing that is clear: growth is not linear, and it comes with many challenges. Nevertheless, although it’s not a straightforward process, it doesn’t mean it’s unachievable. The PRSSA Sagrado Chapter is a clear embodiment of this notion. The PRSSA Sagrado Chapter was established in 2019, which made it the first one in […]
PRSSA emphasizes the importance of enhancing your education, broadening your network and launching your career. After becoming nationally affiliated in the fall of 2022, the University of Missouri executive board placed high priority on these three pillars. In an effort to support this, the Chapter collaborated with PRSSA students at the University of Missouri – St. Louis to visit several […]
