Progressions

November 30, 2015

Becoming Part of Your University Community [National Conference Session Recap]

Event: We Are Family: Becoming Part of Your University Community Presenters: Kent State University PRSSA Gabrielle Woodard, Chapter president Jesse Gettemy, editor Erin Zaranec, co-vice president of fundraising and community outreach Brenna Parker, vice president of public relations Hanna Moore, vice president of membership Recap: Kent State University discussed the topic of extending the PRSSA family to the surrounding school […]

November 29, 2015

PRSA Sections Series: Writing a Critical Skill for Higher Education Communicators

If you have ever wanted to know more about the different types of public relations careers straight from professionals, then the PRSA Sections Series is here to help. The PRSA Sections Series highlights the 14 different PRSA Professional Interest Sections. Each month, two professionals will answer questions about their specific subcategory of the industry. Our fifth post in this series […]

November 25, 2015

#PlankMentor Panel Recognizes Mentorship in Public Relations

Event: #PlankMentor Panel, DePaul University Presenter: Patrick Ford, Burson Marsteller; Barri Rafferty, Ketchum; Danny Rubin, Rubin Communications Group; Ron Culp, DePaul University Recap: The Plank Center for Leadership in Public Relations capped off its 10 year anniversary with the sixth annual Milestones in Mentoring celebration on Oct. 29. Public relations students from around the country gathered at DePaul University for […]

November 24, 2015

City Series: Pittsburgh is a Melting Pot of Opportunity

I’m your typical Yinzer (Pittsburgh’s version of y’all)—born and raised in Pittsburgh. While I was growing up, Pittsburgh was still recovering from a regional depression. Over the past decade, however, the city has made a serious comeback. In recent years, we’ve been named America’s most livable and most affordable city, among many other honors. Perhaps one of Pittsburgh’s strongest points […]

November 17, 2015

Twitter Chat Recap — Quality Writing: The Cornerstone of an Effective PR Professional

Thank you to everyone who participated in our writing focused Twitter chat. Specifically, we’d like to thank our co-hosts, Shonali Burke (tweeting from @shonali), PRSSA National Publications Editor in Chief Emma Finkbeiner (tweeting from @efink101) and Vice President of Public Relations Nolan Miles (tweeting from the @PRSSANational account) for guiding the conversation. Please be on the lookout for next month’s Twitter […]

November 16, 2015

Maintaining Enthusiasm in an Internship: Don’t Get Discouraged, Get Motivated

Internships are like snowflakes; no two are exactly the same. This can also be said for the lessons learned and knowledge taken away from the real-world experience. Some students discover precisely how they aspire to spend their future, while others realize they may want to delve into something different. The invaluable lesson I learned from my internship this summer was […]

November 11, 2015

Big Dreams, Small Programs: Creating High Quality Public Relations Experiences with Limited Resources [National Conference Session Recap]

Session: Big Dreams, Small Programs: Creating High Quality Public Relations Experiences with Limited Resources Presenters: Drake University’s PRSSA Chapter Megan Johns, Communication Chair Madison McConnell, Events Chair Kelly Marble, Vice President Recap: Drake University’s Chapter Development Session on big dreams and small programs covered how Chapters can create meaningful experiences on a small budget. Megan, Madison and Kelly educated the […]

November 8, 2015

Keynote: Six Lessons Learned with Scott Williamson [National Conference Session Recap]

Event: Keynote Address Presenter: Scott Williamson, Vice President, Public Affairs and Communications, Coca-Cola, North America Recap: What is your Coke story? Scott Williamson asks this question in every intern interview because he believes the key to public relations is telling great stories. After spending more than 23 years working for Coca-Cola, Williamson had many experiences to share with students at […]

October 31, 2015

October Monthly Reading Round-Up: The Future of PR, Emotions and Advertising, PRSSA 2015 National Conference

October is over and November is upon us. This means a few things: the PRSSA 2015 National Conference is almost here, we’re over the hump of the fall semester and a whole month of relevant articles has passed. But the Progressions Monthly Reading Round-Up is here to help. Below are eight interesting articles you may have missed: 1. RIP press releases, […]

October 30, 2015

Connecting Across Chapters: How to Host a Relationship-Building Workshop

It’s a new school year, a new executive board and a new start for every PRSSA Chapter. How can a Chapter spice things up to keep its members interested and engaged? The answer lies in what public relations students do best – communication. Or more specifically, communication between Chapter. The University of Alabama PRSSA Chapter hosted a region-wide leadership workshop […]